SOURCE: PrepareWise


January 17, 2011 16:50 ET

PrepareWise Launches New Site Offering Simple Food Storage Solutions for Families

New Webstore Focuses on Providing Useful Information About Food Storage to People Globally While Offering the Lowest Prices Anywhere on Freeze Dried Food

SALT LAKE CITY, UT--(Marketwire - January 17, 2011) - PrepareWise, LLC today announced the launch of their new site that will offer high quality freeze dried food products and a broad range of useful information aimed at helping families around the world build an affordable and hassle free food storage supply.

Identifying cost as one of the top reasons why some people don't invest in food storage, the company will offer the entire line of Wise Food Storage products at the lowest prices available anywhere. PrepareWise also plans on offering free domestic shipping on select orders, including the largest freeze dried food kits available on the site that have enough meals to feed a family of four up to a year. As an added incentive, the company will be giving away a free gift ($30 value) on all orders over $150 while supplies last.

"This business was founded on the idea that food storage shouldn't have to be a massive undertaking that exhausts the patience and bank accounts of any family," said Russ Burraston, COO of PrepareWise. "It's an investment in your future, and we intend on making it affordable for everyone."

The demand for a simple approach to food storage methods has been on the rise, and freeze dried food is a large part of the solution. PrepareWise has no intentions of limiting that availability. Recognizing that the need to build a sustainable food supply is an issue that affects families everywhere, PrepareWise partnered with iGlobal to included an international checkout process with the goal of extending affordable pricing to as many families as possible.

"There are a lot of people out there who have always thought food storage was beyond their means, but that's simply not the case," Burraston said. "We think of our customers as an extension of our own families, and that always helps us keep things in perspective."

The PrepareWise site was designed and built by HotWax Media using open source Apache OFBiz. As the global leader in OFBiz, HotWax specializes in enterprise ecommerce solutions.

About PrepareWise:
Based in Salt Lake City, Utah, PrepareWise, LLC provides affordable and delicious meals packaged to be used for long term food storage and outdoor recreational use. The company specializes in freeze dried food products that can be stored safely and securely for up to 25 years, and offers the best prices online. Created as a source to provide emergency food storage products along with valuable consumer information, PrepareWise aims to help families and individuals make informed decisions about food storage. The PrepareWise website is located at

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