SOURCE: Prime Star Group, Inc.

December 16, 2009 08:00 ET

Prime Star Group's Health Channel, Inc. Introduces Alcohol Based Sanitizer

LAS VEGAS, NV--(Marketwire - December 16, 2009) - Prime Star Group, Inc. (OTCBB: PSGI) is pleased to announce that its wholly owned subsidiary, Health Channel, Inc., a health and wellness company has received pre-orders for its alcohol based hand sanitizer and will begin production in the beginning of the first quarter of 2010. Alcohol-based hand sanitizers are tremendously effective in preventing the spread of the seasonal flu, H1N1, colds and other viral- and bacterial-based diseases; and sales in the segment are through the roof. The differentiator between the Health Channel product and others in the market is its trademark environmentally friendly 'green' packaging, its six hour effectiveness time period and its low cost.

Alcohol-based hand sanitizers kill most types of bacteria, viruses and fungi in a few seconds. While rubbing your hands with sanitizer for 15 seconds is ideal, poor hand-sanitizer use still beats poor hand washing. The consumer has embraced the product segment so much so that, from a public health standpoint, although proper hand washing is technically superior than alcohol gels most of the time, hand-sanitizer mania will likely be a more effective means to reduce disease transmission. Studies have shown how hand sanitizers reduce gastrointestinal illnesses in households and curb absentee rates in schools and workplaces.

Larry Ynfante, President of Health Channel, Inc., stated, "We are excited to be able to have this product in production and delivery scheduled in time for the cold and flu season. Health Channel understands that our clients certainly have choices when it comes to this type of product and we are extremely pleased that our quality and green packaging were drivers in their selecting our product line. We expect to have additional announcements regarding our continued sales efforts in the very near future. Our product is easy to carry, friendly for the environment and a wonderful product for the health conscious consumer with an on-the-go lifestyle."

About Health Channel, Inc.

The Health Channel business unit produces and distributes engineered specialty food, beverages, pharmaceuticals, and medical device containers for the healthcare industry. Health Channel's website, which is in development, will offer informational resources for consumers and healthcare providers. The company's core business operation will focus on producing high- and mid-alkaline waters, natural high protein food products, as well as biodegradable devices, pharmaceuticals, and related packaging. The company will utilize the environmentally friendly, cost-effective safe SmartPax™ pouch system developed by Prime Star Group's Intela-Pac division for its beverage products.

About Prime Star Group

Prime Star Group, Inc. is a holding company that focuses on four areas of business: SmartPax™ Packaging, Premium Food & Beverage Products, Risk Management and Distribution. The company's operating subsidiaries produce, market, and distribute wines, tea, adult mixed beverages, flavored water, and gourmet seafood products. The company also produces co-brand and co-pack existing high-end beverages and private label liquors for large hospitality and entertainment brands. Prime Star is focused on the food and beverage, entertainment, hospitality, risk management, healthcare and disaster relief industries.

Forward Looking Statements -- Safe Harbor

This release contains statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements appear in a number of places in this release and include all statements that are not statements of historical fact regarding the intent, belief or current expectations of Prime Star Group, Inc., its directors or its officers with respect to, among other things: (i) financing plans; (ii) trends affecting its financial condition or results of operations; (iii) growth strategy and operating strategy. The words "may," "would," "will," "expect," "estimate," "can," "believe," "potential" and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond Prime Star Group, Inc.'s ability to control, and that actual results may differ materially from those projected in the forward-looking statements as a result of various factors. More information about the potential factors that could affect the business and financial results is and will be included in Prime Star Group, Inc.'s filings with the Securities and Exchange Commission.

Contact Information

    Prime Star Group, Inc.
    Public Relations
    Dan Schall
    (858) 240-7873
    or on the web at