Prime Time Group Inc.

December 12, 2006 16:26 ET

Prime Time Group 'PRTH' Successfully Executes Rapid Rollout and Now Spans Western Canada

FT. LAUDERDALE, FLORIDA--(CCNMatthews - Dec. 12, 2006) - Prime Time Group Inc. (PINK SHEETS:PRTH)('the Company') has completed its phase II roll out across Western Canada. With its Kiosk-In-A-Box concept, it successfully executed a rapid roll-out over the weekend in four new locations. Over the next two weeks the company's growth will see its final stores open in its other operating divisions, exceeding the growth targets for this calendar year and positioning the company to benefit from a higher than expected Christmas retail season.

"Our roll outs have gone without any major challenges or difficulties" says Troy Metz President, "We have entered into some very lucrative markets, in some of the highest per-square foot revenue producing malls in the country." Adds Metz, "within 24 we were already seeing results and customers line up in the new locations for our products and services."

Robinson Wireless, now Prime Time Group, with its carrier Virgin Mobile, has entered into the four new locations of Polo Park (Winnipeg, MB) Market Mall and Marlborough Mall (Calgary, AB) and Londonderry Mall (Edmonton, AB). "The response from the market in both our sales functions and in recruiting high calibre and quality employees has been incredible." Says Dallas Robinson CEO. "We are providing the market with an exceptional product and providing employees with an extraordinary career opportunity. Recently, we offered them one of the most competitive and comprehensive benefits programs available. This has proven to be a successful retention program for our Mini-Stores giving us greater market differentiation and increasing employee loyalty."

"Our Christmas rush is on and we are happy to be in the field and earning revenue at the best time of the year for our products." Says Robinson, "in the past few weeks we have had double digit growth and last week alone our sales jumped 50%."

Adds Robinson, "we have the team, we have the management, and we have the right mix of products and services to carry us through a great Christmas Season. What this means is that our business model is proving successful and this will give our shareholders and our executive team a high level of confidence as we continue our path of growth and diversification."


Robinson Wireless is a forward thinking company that focuses on wireless products and services for today's youth market. By using retail, wholesale and internet delivery channels, the company has found unique ways to deliver the phones, accessories, mobile media and mobile games that are desired by a growing marketplace. In doing so it has established relationships with carriers such as Virgin Mobile, Fido, Sprint, as well as its own line of products such as Cherry Red Accessories and a content and e-commerce division is online and will be announced shortly.

Robinson Wireless/ Prime Time Group Inc., is currently investigating growth opportunities in Australia, Latin America, the Caribbean, Puerto Rico and the Dominican Republic as well as the developing markets in Asia.

PR7 Inc., operates 14- 7-Eleven convenience stores in San Juan Puerto Rico. Prime Time maintains its interest in PR7 Inc. Armando Del Valle was appointed President of the company in late June of 2006 and was chartered to maximize profitability and position the company for expansion. The profitability goals are about to be reached in December 2006 and the company has identified 3 locations for expansion in early 2007. By the end of 2007 the company hopes to conclude the first phase of expansion and intends to have in excess of 25 stores.

Legal Notice Regarding Forward Looking Statements

The statements in the press release that relate to the company's expectations with regard to the future impact on the company's results from acquisitions or actions in development are forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995. The statements in this document may also contain "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Since this information may contain statements that involve risk and uncertainties and are subject to change at any time, the company's actual results may differ materially from expected results.

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