July 28, 2011 08:00 ET

Prime Visibility Expands Its Management Team With Google, Ogilvy, Didit Hires

Lerner, Geier and Snyder Team Up to Help Lead Growth for Digital Marketing Agency

NEW YORK, NY--(Marketwire - Jul 28, 2011) - Prime Visibility (, an award winning full-service digital marketing agency, today announced multiple additions to its management team.

Jeff Lerner was appointed to a newly created position of Vice President, Digital Media. In this role, Jeff will be responsible for overseeing the media arm of Prime Visibility, including Paid Search, Display, Social Media and Mobile Marketing. Jeff joins Prime Visibility from Google, where he spent the past seven years in key positions in sales, account management and agency relationship development. "I am thrilled that Jeff is joining our team," said Sandra Demitroff, President of Prime Visibility. "Jeff brings an industry perspective and standard that is vital to our growth at Prime Visibility. His energy and experience will be a great addition to our team, and we expect clients to benefit from his experience in marketing strategy, search and emerging media."

Ross Geier was appointed Vice President, Business Development. Ross is a seasoned sales professional with deep expertise in search engine marketing and digital marketing solutions. Ross is responsible for beginning new enterprise relationships with clients who choose Prime Visibility as their digital agency of record. Ross joined Prime Visibility after a combined decade with Didit, ValueClick and IAC, which followed his tenure at multiple traditional advertising agencies. "Ross' understanding of matching clients' needs with the right digital mix -- as well as his vast knowledge across all major verticals -- will be invaluable to PV and to new clients who join the PV family."

Andrea Snyder was appointed Vice President, Client Services. Andrea is an accomplished marketing executive who brings to Prime Visibility her significant digital agency experience in strategic marketing, client service and relationship management. Andrea is responsible for the team of Account Directors who partner with clients to meet their goals. In this role, she will ensure successful execution of the firm's core competencies in search engine marketing, search engine optimization, and other digital marketing solutions including social media, email marketing, mobile marketing, affiliate marketing, and web development -- ensuring creativity and operational excellence for the firm's clients. Before joining Prime Visibility, Andrea was a Marketing Director at Ogilvy, New York, where she oversaw worldwide multi-channel enterprise accounts including IBM and UPS. "Andrea's leadership will be instrumental in allowing us to transform the business, execute on our aggressive growth plans and meet the needs of our clients," said Demitroff.

"Prime Visibility is an award-winning digital marketing agency that has attained a reputation as a leader in its industry," said Demitroff. "I am excited about the future of Prime Visibility. We have a great team, and with the addition of these three very talented individuals, I'm certain we can realize our vision to grow as we continue to deliver significant results for our clients."

About Prime Visibility:

Prime Visibility, a PVMG company, is a full-service digital marketing agency leveraging deep industry expertise with leading technologies. Its integrated platform of online marketing solutions includes: Search Engine Optimization, Paid Search Management, Social Media, Email Marketing, Display Media, Affiliate Marketing, Mobile Marketing, Web Design and Development, Strategy, Analytics and more. Prime Visibility partners with leading brands to find the right digital mix to meet their goals, and to enhance the performance of their online marketing initiatives and web presence. Prime Visibility is based in New York, NY and is a Google AdWords Certified Partner, a Google Analytics Certified Partner, and an MSN AdExcellence Company. For more information visit

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