Pringle

March 01, 2012 01:00 ET

Pringle of Scotland Collections Revisit Iconic Argyle Knitwear Pattern

LONDON, UNITED KINGDOM--(Marketwire - March 1, 2012) - The Spring/Summer 2012 Pringle of Scotland Collections see the clothing brand revisiting iconic argyle knitwear. Their new resort collection revolves around key brand elements and themes such as knitwear being divided into 'framing' and 'new argyle', plus a mix of bold argyles in soft cashmere silks.

Pringle of Scotland is synonymous with luxury knitwear and the argyle pattern, so its renaissance within the new collection is true to its heritage. However, the design has been reworked by Pringle of Scotland new design director Alistair Carr and now features deconstructed patterns and blown-up intarsias; the knitting technique which creates the iconic argyle pattern.

The new Pringle Argyle pieces include fluid dresses and surprising twinset shapes. It marks a significant moment in the brand's history as the collection innovates as the traditional image of argyle patterns used in socks and jumpers transcends into a completely new contemporary context.

Fashion has the tartan of Clan Campbell of Argyll to thank for the iconic design where it was originally used for kilts, plaids and Highlanders' socks. However its popularity grew after the First World War, when Pringle of Scotland made argyle the symbol of high quality and technical innovation it still is today. When the Duke of Windsor chose it as part of his golfing attire its reputation of ultimate luxury was cemented.

Now argyle cashmere silk clothing is available as part of the new collection in bold colours and using creative methods. Design Director, Alistair Carr's vision is unleashing new concepts onto the face of Pringle of Scotland but its values remain the same.

Pringle of Scotland has spent over 200 years building their reputation of excellence and unique design, beginning with the birthplace of the Scottish knitwear industry. Under the guidance of Alistair Carr, the Spring/ Summer Collection 2012 mens and womens collection also takes its inspiration from the rich brand heritage reference of sports and abstract patterns.

To find out more information about the Pringle of Scotland argyle pieces, visit www.pringlescotland.com.

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