SOURCE: Kaspersky Lab Americas

Kaspersky Lab Americas

March 02, 2010 10:00 ET

Privacy, Protection and Peace of Mind -- Kaspersky Lab Launches New Security for Smartphones

Kaspersky Mobile Security 9 Protects Mobile Data From Theft, Cybercrime and Prying Eyes

WOBURN, MA--(Marketwire - March 2, 2010) - As smartphones continue to be broadly adopted for both business and consumer use, these mobile devices are being used to store and access more personal information than ever before. The loss or theft of a smartphone can be much more than an inconvenience; it can lead to stolen personal identities or financial information, and become a legal liability for businesses held responsible for safeguarding information. Kaspersky Lab has responded to this potentially devastating loss of personal data caused by a misplaced smartphone, a common thief, or a sophisticated hacker with the launch of Kaspersky Mobile Security 9.

Kaspersky Lab, a leading developer of Internet threat management solutions, today announced the availability of Kaspersky Mobile Security 9 in the United States, Canada and Latin America. Built with a combination of anti-theft and anti-virus tools that are unmatched by any other mobile security product, Kaspersky Mobile Security 9 delivers comprehensive data security and the latest malware protection for Windows Mobile and Symbian smartphones. 

According to Jon Crotty, Research Analyst, Security Products & Services at IDC, "New applications for smartphones are increasing exponentially, and so are the potential risks as more and more people use these mobile computing devices. As these devices become more prolific, they become yet again another rich environment for attacks from unscrupulous hackers trying to steal personal and private information."

Kaspersky Mobile Security 9 Key Features

Kaspersky Mobile Security 9 includes industry-leading anti-theft features valued by savvy smartphone users, as well as tools to guard private information and personal contacts. New to this version are two features to keep your data secure regardless of who is looking at your smartphone. 

Privacy Protection

Privacy Protection lets users keep certain contacts and all communication with those select contacts -- including calls and SMS texts sent and received -- hidden from prying eyes. While in Kaspersky's Privacy Protection mode, selected contacts will not appear in the phone's address book, the phone will not ring if they call, and there will be no notification if they send an SMS message. Once the user enters a code to disable Privacy Protection, all missed notifications will then appear. Ideal for ensuring sensitive communications stay private while on-the-job or in other public settings, Privacy Protection can also be used as a filter during times when users don't wish to be interrupted. For example, instead of turning the phone off, a user can place all contacts except for family members into Privacy Protection mode. This prevents unnecessary interruptions during an important business meeting, but ensures the user can still be reached in an emergency.

Advanced Data Encryption

Advanced Data Encryption has also been added to Kaspersky Mobile Security 9. Users can now protect multiple folders and documents with password-protected encryption, an extra layer of security around highly-sensitive information. Regardless if the smartphone is stolen or simply left unattended, this data cannot be viewed, distributed or deleted without the encryption password.

Other popular features in Kaspersky Mobile Security 9 include --

SMS Find

As most data-loss from smartphones occurs because of stolen or misplaced devices, Kaspersky Mobile Security 9 includes industry-leading anti-theft features. If a mobile device is lost or stolen, a user can use the "SMS Find" feature to view the smartphone's real-time GPS location displayed on Google Maps, via a link that is sent automatically to a pre-determined email address chosen by the phone's user. 

Remote Block and Delete

Kaspersky Mobile Security 9 users can remotely block communications to and from a missing device, and can also remotely delete all data from the device as well, protecting contacts or sensitive information from unauthorized use.

SIM Watch

If the thief tries to circumvent these GPS tracking and data-deletion programs by replacing the device's SIM card, Kaspersky Mobile Security 9's "SIM Watch" will send the device's new telephone number to the rightful owner's pre-determined email address. This ensures users will always have the ability to delete sensitive data, and can provide the phone's new number to wireless service providers and law enforcement agencies that can track and recover the stolen device.

Mobile Content Filtering

Kaspersky Mobile Security 9 can also be used to control incoming and outgoing content, allowing users to easily block spam text messages and phone calls from unwanted numbers. When installed on a child's smartphone, Kaspersky Mobile Security 9's content filtering capability can be managed through built-in Parental Control features that allow parents to easily limit their children's mobile Web access, as well as block calls and text messages to-and-from undesirable numbers. Kaspersky Mobile Security 9's Parental Controls also allow parents to use the on-board GPS capabilities inside these smartphones to determine their child's location.

Protection from Mobile Malware

With Kaspersky Mobile Security 9 users also gain the best anti-malware protection that Kaspersky Lab has to offer. Users will be equipped with an antivirus scanner to protect against all known types of mobile malware, preventing malicious programmers from hampering the phone's functionality or capturing mobile data. If these 'mini-PCs' are ever subjected to the cybercriminals that target PCs and businesses today, users can rest assured they are well protected.

QUOTE:
Randy Drawas, Chief Marketing Officer
Kaspersky Lab Americas
"There is a basic formula for predicting where criminals will focus their future efforts, and it's as simple as 'following the money.' As mobile banking applications become more widely adopted, and using smartphones for accessing a wide variety of personal information becomes more commonly practiced, these devices -- and the data they carry -- are becoming much more attractive to cybercriminals and common thieves alike. Kaspersky Mobile Security 9 uses the most advanced technology we have to protect our customers from even the most low-tech attacks."

Prices and Availability

Kaspersky Mobile Security 9 is a subscription-based offering available now for purchase through the Kaspersky online store at www.kaspersky.com for $29.95 per license, renewable annually. The software is compatible with all smartphones using the Symbian OS (versions 9.1 through 9.4 or higher) and Windows Mobile (5.0, 6.0, 6.1 or 6.5).

About Kaspersky Lab
Kaspersky Lab is the world's largest privately-held Internet Security company, providing comprehensive protection against all forms of IT threats such as viruses, spyware, hackers and spam. The company's products provide in-depth defense at work, at home and on the road for home and mobile users, small and medium sized businesses and large enterprises, protecting more than 300 million systems around the globe. Kaspersky technology is also incorporated inside the products and services of approximately 100 of the industry's leading IT, networking, communications and applications solution vendors. For further information about the company, please visit www.kaspersky.com. For the latest in-depth information on security threat issues and trends, please visit www.viruslist.com. For the most up-to-date world security news, visit www.threatpost.com.

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