SOURCE: iTradeNetwork, Inc.

January 31, 2007 06:00 ET

PRO*ACT Selects iTradeNetwork's E-Business Solutions

LIVERMORE, CA -- (MARKET WIRE) -- January 31, 2007 -- iTradeNetwork, Inc. (ITN) announced today they have signed a multi-year agreement with PRO*ACT to provide them with ITN's E-Business Solutions.

PRO*ACT, a leader in foodservice produce supply chain management, utilizes 44 produce distributors and 68 distribution centers across the country to service multi-unit operators. Phil Penny, PRO*ACT, Vice President, Information Technology, said: "Our selection of iTradeNetwork was based on a rigorous screening process and analysis of their product features, functionality and widespread acceptance within the global vendor community. ITN's vision of On-Demand, Collaborative Supply Chain Management is very much in line with our future direction."

Steve Grinstead, PRO*ACT President & CEO, added, "PRO*ACT has a history of continually setting new standards in the industry. We are very focused on providing the most efficient and safest supply chain for our customers. This technology will provide us the means for a new level of technical integration."

"iTradeNetwork has worked hard to earn this opportunity and is proud to be selected to play a significant role in PRO*ACT's technology strategy. We believe we have distinguished ourselves with our complete and total focus on providing our customers greater workflow efficiencies. We look forward to applying our expertise and experiences to help PRO*ACT achieve quantifiable operational and business improvements," said Robert Bonavito, Chief Executive Officer of iTradeNetwork.

"We continue to experience strong interest in our on-demand software. Our customers recognize that ITN's on-demand solutions enable them to extend, bridge, and augment their current legacy systems and eliminate major pain points they are experiencing. Rather than spending millions of dollars on traditional software applications that have long drawn out periods to implement, maintain, and support, our Foodservice and Retail customers start seeing significant near term results," said Bonavito.


PRO*ACT, America's leading specialty distributor of fresh produce to the foodservice industry, provides produce category solutions and delivery service to foodservice operators Coast to Coast. Headquartered in Monterey, CA, with an office in Dallas, TX, PRO*ACT's distributor roster includes the nation's leading produce specialists. PRO*ACT Specialties, a specialty produce division of PRO*ACT, operates facilities in Los Angeles, CA and Miami, FL. For more information visit the PRO*ACT website at

About iTradeNetwork, Inc.

iTradeNetwork is a privately held technology leader in On-Demand E-Business solutions for the food industry. The ITN suite of products include: Order Management System (OMS), Logistics, Contract and Rebate Management (CaRMA), Promotional Planning, Demand Forecast, VMI, Trade Spend Optimization, Financial Services and Content, as well as low cost integration to customers' legacy systems. 15 of the top 20 North American Retailers and most leading Foodservice companies are utilizing iTradeNetwork's E-Business solutions with over 4,400 trading partners/customers. For more information, visit the iTradeNetwork, Inc. website at

Contact Information

  • For more information, contact:

    Ann Walker
    iTradeNetwork, Inc.
    Email Contact