PALO ALTO, CA--(Marketwired - Jul 12, 2013) - Eric Trailer, Founder of Producers Forum, Inc., Palo Alto, CA, speaking this week at the Inman Real Estate Connect event in San Francisco emphasized that off-market listing services act to enhance fiduciary, augment MLS features and provide real estate professionals with expanded opportunity to serve customers and broaden their practice.
Mr. Trailer was part of a panel of experts addressing attendees in a discussion termed "Off Market Listings - Passing Phase or Business Evolution." Inman's Real Estate Connect event focuses on best practices, partnerships development and other avenues of collaboration to help real estate professionals stay abreast of the market. Mr. Trailer noted that Producers Forum, Inc., a start up in Palo Alto, was founded to provide an easy means for real estate professionals to confidentially and securely match motivated buyers and enthusiastic sellers. The national service, which launched in the greater San Francisco Bay Area, is a professional forum that securely organizes and aggregates all buyers and off-market sellers through their respective real estate sales professional.
The panel discussion covered the dynamics of "off-market" listings and their viability for consumers. Among the topics included were liabilities, collaboration, market growth factors and future developments. Mr. Trailer said, "Our goal at Producers Forum has always been to foster simplicity and efficiency in providing the tools to the real estate sales professional to make them more successful in the age of apps, mobility and the employment of advanced technologies. Producers Forum is agent-centric and thus enhances the value proposition of the agent, promotes data integrity and complements listing services like the MLS. Furthermore, the consumer is better served because the availability of properties is disclosed to a larger pool of buyers."
About Producers Forum
Producers Forum is a multi-patent pending, cloud-based exchange that is open to all licensed real estate sales professionals and will provide tiered services based on the membership level. It brings together Silicon Valley proven technology and methodologies to bring real estate pros, potential private buyers and off-listed properties together in minutes. Among the benefits to members are automated records matching, validated buyers database, off-market properties available for sale, preferred vendor lists, customer service assistance, monitoring of off-market transactions, messaging, simple navigation and an intuitive dashboard, among other features. For more information, please visit http://www.producersforum.com, or find us on: