SOURCE: Wall Street Equity Research

Wall Street Equity Research

February 08, 2011 08:38 ET

Professional Research on Kroger Co. and SUPERVALU Inc. - Grocery Stores Industry Under Review

JOHANNESBURG, SOUTH AFRICA--(Marketwire - February 8, 2011) - allows shareholders to gain full understanding of the economic and market forces influencing the grocery stores industry, and offers free research on industry players Kroger Co. (NYSE: KR) and SUPERVALU Inc. (NYSE: SVU). Register today at to receive free research reports on these companies.

Many grocery stores have been seeing improvements in sales as the economy has been recovering. However, with unemployment continuing to be an issue some customers remain focused on price. One grocery store which has seen higher profits recently is Kroger Co. Their positive earnings report in December indicated that their continued dedication to price control was serving them well. Shareholders and investors can sign up today at to download the full report on Kroger Co. is a specialized website where investors can have complete access to free reports on grocery stores industry; traders looking for analyst opinions on Kroger Co., SUPERVALU Inc. and other players in the industry are welcomed to sign up for a free one year membership at

Although pricing remains important customers are becoming increasingly focused on healthy eating. Many supermarkets are tamping up their healthy offerings and providing consumers with more information about how to eat well. Supervalu, for instance, has enlarged their nutritional information program to include grocery, meat and seafood departments; as a means of supporting customers in their new year's resolutions to get healthy. Shareholders and investors can sign up today at to download the full report on SUPERVALU Inc.

Another current and growing concern for customers is transparency in food production. This is especially relevant in the meat sector where animal welfare and sustainability of farming practices are often in question. One company in this space has responded to consumer requests in this area by partnering with the non-profit organization The Global Animal Partnership. The company's meat will now be certified under this organizations 5-Step Animal Welfare Rating system, giving customers increased insight. Visit us at to understand the catalysts and forces driving or affecting grocery stores stocks.

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