SOURCE: Wall Street Equity Research

Wall Street Equity Research

January 27, 2011 08:43 ET

Professional Research on Starbucks Corp. and Panera Bread Company - Specialty Food Companies Offering Payment by Smartphone and Food for Free

JOHANNESBURG, SOUTH AFRICA--(Marketwire - January 27, 2011) - allows shareholders to gain full understanding of the economic and market forces influencing the specialty eateries industry, and offers free research on industry players Starbucks Corp. (NASDAQ: SBUX) and Panera Bread Company (NASDAQ: PNRA). Register today at to receive free research reports on these companies.

Companies in the Specialty Food industry have been looking for ways to entice new customers and keep old ones, as the competition for returning customers has been fierce now that the economy is showing signs of recovery. New payment methods and rewards programs have been rife throughout the industry, with a number of companies offering interesting perks. is a specialized website where investors can have complete access to free reports on specialty eateries industry; traders looking for analyst opinions on Starbucks Corp., Panera Bread Company and other players in the industry are welcomed to sign up for a free one year membership at

For example, Starbuck Corp. has recently announced the launch of mobile payment wherein customers can pay for Starbuck products via the smartphone. The payment method is also linked to a rewards program where customers can redeem points for various items. Another company offering rewards incentives is Panera Bread Co. which have taken the rewards program a step further by offering experiential rewards such as baking with the Panera bakers. The company, which has over 1,400 locations nationwide, has also made headlines recently by announcing the opening of their third "Pay-what-you-can" café, where customers literally pay whatever they can afford. Whatever the outcome, the company is certainly taking steps to define itself. Shareholders and investors can sign up today at or to download the full reports on Starbucks Corp. and Panera Bread Company.

While Panera is focusing on domestic sales, Starbucks is looking to continue its global expansion. Starbucks has recently signed a non-binding Memorandum of Understanding with Tata Coffee limited, in an attempt to facilitate their move into India. Visit us at to understand the catalysts and forces driving or affecting specialty eateries stocks.

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