SOURCE: Prolifiq Software Inc.

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October 19, 2016 03:00 ET

Prolifiq Software Expands Executive Team with New Chief Commercial Officer

Salesforce Veteran Will Drive Customer Acquisition for Innovative Life Sciences Commercial Content and Sales Enablement Company

BEAVERTON, OR--(Marketwired - October 19, 2016) - Prolifiq today announced it has appointed Vrahram Kadkhodaian as Chief Commercial Officer. In this role he will direct all marketing and sales strategy to build upon Prolifiq's "Customer First" model.

At Prolifiq, a Beaverton-based provider of commercial content and sales enablement software for commercial teams of Life Sciences companies, Kadkhodaian will apply his experience to partner with medical devices, biotech and pharma companies to implement cloud-based, compliant commercial content and sales enablement solutions to more rapidly commercialize innovative therapies and ultimately deliver better patient outcomes.

"We're thrilled to have Vrahram join the Prolifiq team," said CEO, Jeff Gaus. "With our patented, cloud technology, Prolifiq has pioneered many commercial innovations in the Life Sciences industry that help bring to market life-changing therapies. Vrahram will help us build on our forward momentum and enable Prolifiq to reach and serve more customers."

Kadkhodaian is a software-industry veteran with a decade of sales and executive sales management experience. Prior to joining Prolifiq, he served as Vice President of Sales in Healthcare & Life Sciences for the Central US at Salesforce. Kadkhodaian began his career in the Financial Services industry and is well versed in providing and implementing technology solutions for complex, highly-regulated industries.

"I'm very excited to join Prolifiq and to help medtech and pharma companies truly leverage their customer relationships in new and better ways," Kadkhodaian said. "With the ever-changing compliant, competitive and global market of Life Sciences, customer engagement shouldn't be compromised due to regulation, or internal process. Prolifiq's cloud-based content management and sales enablement solutions drive significant and measurable ROI for sales and marketing professionals by providing the final mile to complement systems of engagement and systems of record, such as CRM and ERPs. It's exciting to witness how sales reps, when armed with productivity tools designed for them, positively impact clinicians' diagnosis and treatment of their patients."

About Prolifiq Software

Headquartered in Portland, Oregon, Prolifiq has re-imagined commercial content management and sales enablement for many of the world's largest and most innovative medical technology and pharmaceutical companies. Founded in 2000, the company helps Life Sciences commercialize innovative therapies that drive better patient outcomes. For more info:

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