SOURCE: Propell Corporation

March 15, 2011 09:02 ET

Propell Brings Ecommerce Solutions to New Categories

Partnership With Medical and School Uniform Marketer Opens New Channels

SAN ANSELMO, CA--(Marketwire - March 15, 2011) - On the heels of its recent partnership with the Phoenix-based Mayes Group, Propell Corporation (OTCBB: PROP), founder of the PropellShops® 'instant ecommerce' system for schools, businesses, nonprofits and the military, today announced it has signed an agreement with Casa Enrique of Douglas, AZ, in which Propell will take over sales and manufacturing of its school, sports, medical and professional uniform business to existing and new customers, effective immediately.

Josue "Josh" Lopez, whose family has owned Casa Enrique (which also does business as Group Uniforms) for 29 years, will continue to manage all accounts for his existing customers as well as new accounts, on behalf of Propell. In addition, he will now be able to bring Propell's PropellShops ecommerce solutions to his customer base. Casa Enrique serves customers in a variety of industries, including medicine, education, sports teams, government, law enforcement, and hospitality.

"This was a win for both sides," Lopez said. "We have a long history as a local company with an emphasis on customer service, and that won't change. But we were frankly limited by our manufacturing capacity and turnaround times. And we had no real ecommerce solution. As part of the Propell family, we will now have access to a huge increase in manufacturing capacity -- and the best possible ecommerce solution for our type of customers."

"The combination of greater capacity, quicker turnaround times, and e-commerce means we can offer a much better experience to our existing customers, with an increased potential to attract new ones," Lopez added.

Propell, through its proprietary PropellShops ecommerce system and "on demand" manufacturing, offers hundreds of products that are manufactured, printed and shipped only when ordered -- with no minimum quantities or setup charges, and no inventory.

"This means that now Josh's customers can order a quantity of embroidered shirts, for instance, and then a few days, weeks or months later, purchase just one more embroidered shirt, or even a water bottle or coffee mug with the same logo, without any advance notice, minimums or setup," said Ed Bernstein, CEO and cofounder of Propell. "It's really a revolutionary change to this business," he added.

The relationship with the Lopez family will be overseen by the Mayes Group, doing business as "the Propell 10 Group," an independent sales and marketing organization that is dedicated to taking Propell's products and ecommerce services to new markets.

"We were very excited to introduce Casa Enrique to Propell. We saw the perfect fit between Josh's existing business and experience with Propell's added resources, manufacturing capacity and ecommerce technology," said Bob Mayes, head of the Propell 10 Group. "Even more important, both companies share an emphasis on making sure the customer always comes first, in every way."

Mayes' group includes seven sales professionals with wide experience and contacts in numerous markets, including K-12 schools, universities, sports clubs, nonprofits and the hospitality industry.

Propell® Corporation's PropellShops® service is a web-based e-commerce solution that lets any organization -- whether school, nonprofit, sports team or business -- instantly create a web store offering customized apparel and gifts featuring their brand, logo or other artwork. Propell's partners have complete control of their shops, including which products to sell, and what price to sell them. Propell does the rest -- hosting the shop, making the products, shipping them to customers, and paying the partner a share of every sale. For more information please visit, email, or call 415-480-6860.

This news release contains forward-looking statements within the meaning of the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are often identified by the words "believe," "anticipate," "expect," "intend," "estimate," and similar expressions. All statements in this document regarding the future outlook related to Propell Corporation are forward-looking statements, including but not limited to the expected expansion into new markets and channels through the partnership with Casa Enrique and the Mayes Group, and their ability to secure new sales. Such statements are based on the current expectations, beliefs, estimates and projections of management and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements such as the risk that our partnership with the Casa Enrique may not be successful or derive the results anticipated. Additional uncertainties and risks are described in our most recently filed SEC documents, such as our most recent annual report on Form 10-K. For a more detailed discussion of factors that affect Propell Corporation's operations, please refer to the Company's Securities and Exchange Commission filings. Copies of this filing is available through the SEC website at All forward-looking statements are based upon information available to us on the date hereof. The Company undertakes no obligation to update this forward-looking information.