SOURCE: Provenir

Provenir Customer Engagement Hub

September 11, 2014 09:05 ET

Provenir Doubles Agency Partner Base, Increases Revenue Over 300 Percent

Disruptive Business Model, Revenue Growth, Industry Accolades and Global Expansion Underscore Critical Market Need for Personalized Customer Journeys

BOSTON, MA--(Marketwired - September 11, 2014) - Provenir, provider of the leading real-time customer engagement hub for marketing agencies, today announced that it achieved several significant business growth objectives in the past six months. These milestones include growing revenue by over 300 percent, more than doubling its marketing agency partner network, which now includes 15 of the world's leading agencies, and featuring in many new reports from industry analysts. The company has also expanded its headcount at offices in Boston and London. Provenir leadership attributes this momentum to brands' increasing focus on one-to-one customer engagement to deliver personalized, relevant experiences that delight the customer and foster long-term loyalty.

"In the year since our launch, Provenir has made a significant mark on the industry, pioneering a new market category and introducing a highly disruptive business model that eliminates the risk of getting started -- enabling brands and their agencies to finally get on with a new way of marketing," said Mark Smith, Ph.D., president of Provenir's customer engagement business. "This continued momentum is a testament to our team's focus on creating highly personalized consumer experiences that deliver authentic, real-time engagement with brands."

The company has recently seen tremendous attention from independent industry analysts that cover the space including Gartner, Inc. who named Provenir a "Cool Vendor" in the March 27, 2014 report titled "Cool Vendors in CRM Marketing Applications" by Kimberly Collins. Also, Provenir was featured in 11 Gartner reports in the past two months, with the company being called out as one the first vendors in the new "Customer Engagement Hub" industry category.

As announced yesterday, KBM Group has entered into a global agreement with Provenir to power its IMPACT 360 Consumer Engagement Platform (CEP). Caroline Worboys, Senior Vice President, Customer Intelligence, KBM Group, said, "Expanding the scope of our IMPACT 360 consumer engagement platform with Provenir software will allow us to offer a greater range of customizable options to our U.S. and global clients, while enriching consumer experience with highly individualized and therefore resonant content and messages."

Today, four of the world's top five agency groups leverage Provenir's cloud solution to power real-time consumer engagement for some of the world's largest automotive, airline, retail, travel and consumer packaged goods brands. Realizing rapid return on investment and powerful results delivered in weeks not months, many brands have quickly transitioned from pilot programs to long-term engagements through their agency partners.

About Provenir
Provenir is a global provider of a cloud-based, real-time customer engagement hub that allows digital agencies to rapidly innovate omni-channel customer journeys across their clients' existing touch points, systems and data. Different from campaign-based approaches, the solution guides individual journeys, one consumer at a time, by listening for "moments of truth" across Big Data and converting them into immediate, interactive, interconnected experiences. For more information please visit engage.provenir.com, and follow us on Twitter @ProvenirEngage and LinkedIn.

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