SOURCE: Ten Golden Rules

May 11, 2006 19:09 ET

PRSA Presentation May 25th On-line Press Releases - How to Use a Press Release to Generate Traffic to a Website

Florida Internet Marketing Consultant Jay Berkowitz to Present at PRSA GulfStream Chapter Event

FORT LAUDERDALE, FL -- (MARKET WIRE) -- May 11, 2006 -- Florida internet marketing consultant Jay Berkowitz will present On-line press releases - how to use a press release to generate traffic to a website at the Public Relations Society of America (PRSA) GulfStream Chapter Event to be held at the Nova Southeastern University, on Thursday, May 25, 2006.

The presentation will provide a practical, how-to-do-it guide for delivering effective public relations on the internet, including:

--  Using on-line press releases to generate traffic to a website with
    little or no cost
--  Understanding how Google ranks press releases
--  Using blogs and RSS feeds in PR campaigns
--  A guideline for effective internet press release distribution
--  Online business models that work in today's marketplace
--  Capitalizing on the leading trends in online marketing
Jay Berkowitz is the founder and CEO of, a Florida internet marketing consulting agency based in Boca Raton. He has managed marketing and public relations departments for Fortune 500 brands McDonald's and Coca-Cola, and also online and offline programs for AT&T, Sprint, and

The event will be held at the Alvin Sherman Library, Room 2053, Nova Southeastern University 3100 Ray Ferrero Jr. Blvd., Fort Lauderdale on Thursday, May 25, 2006. Networking will start at 11:30 A.M. lunch and the presentation will start at 12 P.M. and run through 1:30 P.M. Interested parties may register online at (event # 45076) or contact Lahoma Scarlette at (954) 357-7810 or The cost is $20 for pre-registered PRSA members, $25 for pre-registered guests, and $30 for registration the day of event and it includes lunch, networking and the presentation.

About PRSA

PRSA Gulfstream is home to a diverse, dedicated and talented group of public relations practitioners located primarily in Broward County, Florida. Through compelling monthly programming, the Chapter advances the profession by providing members and other communicators a forum to improve skills, knowledge, and value to their organization by learning strategies and best practices from local and national experts.

About Ten Golden Rules is a strategic internet marketing consultant agency based in Boca Raton, Florida. Ten Golden Rules helps companies get more traffic to their websites, and convert that traffic to sales. Ten Golden Rules specializes in search engine marketing, internet direct marketing, on-line press releases and how to use a press release to generate traffic to a website, and effective internet press release distribution.

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