SOURCE: Publishing Xchange

Publishing Xchange

January 25, 2011 10:49 ET

Publishing Xchange Names National Geographic Digital Media's Rob Covey as Opening Day Keynote

The Publishing Xchange Conference Will Debut at On Demand 2011 Expo in March in Washington, DC

NEWTON, MA--(Marketwire - January 25, 2011) -  Questex Media, producers of the On Demand 2011 Exposition, announced today that National Geographic Digital Media's Senior Vice President of Content Development & Design, Rob Covey, will deliver the keynote address for the opening session at this year's show. Covey will present "Transforming a Publishing Icon" on Tuesday, March 22nd, commencing at 9:00 am.

The keynote presentation is being offered in conjunction with the Publishing Xchange conference. Scheduled to debut at this year's show on March 22-24 at the Walter E. Washington Convention Center, Washington, DC, the conference will share the location with the Info360 Conference and the On Demand Expo. For the first time digital publishing, digital print and enterprise information management will be brought together in one exposition. The aim is to help publishers, marketing communication content providers, graphic designers, ad agencies, digital service providers, and commercial and in-plant printers build a stronger roadmap to success.

For information about the new conference at On Demand, Publishing Xchange, go to

For more information about the On Demand Exposition go to

Evolving with a Publishing Icon

In changing times, National Geographic Digital Media has led National Geographic's quest to meet the needs of a content-hungry digital audience, embracing all digital media channels to distribute and market exciting and engaging content. Now, as platforms begin to evolve yet again, Rob Covey's daily dilemma is how to drive his group's transformation through this new era of digital publishing dynamics. He will explain how even an organization with National Geographic's legacy and with publishing partnerships around the world must maximize the consumer experience while addressing the challenges and opportunities that come with technological and cultural change. The value is in the understanding that publishers, large and small, face many of the same hurdles in delivering desirable and prized content to the market.

About Rob Covey

Rob Covey, currently senior vice president, content and design, National Geographic Digital Media, joined the staff of National Geographic magazine as both Managing Editor and Creative Director for in February 2007. He came to National Geographic from Discovery Communications where, as SVP for Content and Design, he helped to lead the creative and editorial team that developed and its many Web properties, including the Discovery Channel, TLC, Animal Planet, the Travel Channel, Discovery Health, the Science Channel, and Discovery Kids. Previously, Covey spent almost 13 years as the Design Director for U.S. News & World Report. He has also been the Art Director for the Seattle Times, the Arizona Daily Star, and KAET-TV, a PBS affiliate in Phoenix.

He is a founding member and past president of the Society of News Design, a 2,500-member international organization that seeks to promote effective news design in newspapers, both in print and online, throughout the world. His work includes leading the redesigns of several U.S. newspapers, including the Richmond Times-Dispatch, the Charlotte Observer, the State (Columbia, S.C.), the St. Paul Pioneer Press, as well as the New York Daily News.

Covey's work for National Geographic has brought numerous design awards from Magazine Publisher Association, POY International and the Webbies. The 2010 redesign of resulted in being named Advertising Week and Media Week's Website of the Year. In 2010 also made Time Magazine's List of the 50 of Best Websites, selected as one of only five News and Information websites.

About National Geographic and National Geographic Digital Media

The National Geographic Society is one of the world's largest nonprofit scientific and educational organizations. Founded in 1888 to "increase and diffuse geographic knowledge," the Society works to inspire people to care about the planet. It reaches more than 375 million people worldwide each month through its official journal, National Geographic, and other magazines; National Geographic Channel; television documentaries; music; radio; films; books; DVDs; maps; exhibitions; live events; school publishing programs; interactive media; and merchandise. National Geographic has funded more than 9,400 scientific research, conservation and exploration projects and supports an education program promoting geographic literacy. For more information, visit

National Geographic Digital Media (NGDM) is the multimedia division of National Geographic Ventures, the wholly owned, taxable subsidiary of the National Geographic Society. Holding many top industry's awards, NGDM publishes; produces short-form video for broadband markets; manages marketing and content partnerships across broadband, mobile, gaming and other consumer digital platforms; and provides video and film footage to commercial, theatrical, educational and other digital footage markets.

About Questex Media Group

Questex Media Group LLC is a global, diversified business-to-business integrated media and information provider, headquartered in Newton, Massachusetts. Questex serves several industries including technology, telecommunications, beauty, spa, travel, hospitality, leisure, home entertainment, landscape design, building services, and natural resources through a range of well-established, market-leading publications, events, interactive media, research, information and integrated marketing services.

The company's media properties include over 100 print and digital media publications, 45 conferences, tradeshows and events, as well as a range of research, data and information products. The company's businesses are managed through operating companies including Questex Media Group; InfoTrends, Inc., Imaging Networks, and; McLean Events International, Ltd, a world-leading producer of appointment-based events. The company's combined operations include more than 400 employees in offices throughout North America, South America, Asia and Europe. For more information, visit

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Contact Information

  • Media Contacts
    David Zwang
    Publishing Xchange Chair
    T: 203-743-2275
    E: Email Contact

    Craig Kevghas
    Boston PR Network
    T: 978-392-8990
    E: Email Contact