International Association of Business Communicators (IABC)

International Association of Business Communicators (IABC)

June 05, 2015 08:00 ET

Pump Your Brand With High Octane at the IABC Canada West Region Conference

CALGARY, ALBERTA--(Marketwired - June 5, 2015) - International Association of Business Communicators (IABC), Canada West Region conference is excited to announce its opening keynote address, "BE DIFFERENT YOU! How to pump your brand with high octane," by marketing guru Roy Osing, former Chief Marketing Officer of Telus and current president and CEO of the consulting firm Brilliance for Business.

"In a world of copying and competition, success depends on your ability to stand-out from the herd; to be indispensable relative to others," said Roy Osing. "In order to get noticed in the faceless crowd, your personal brand must be compelling and unique. You can't merely aspire to be the best of the best. You need to be the ONLY one who does what you do."

The biannual IABC Canada West Region conference will be held in Calgary, Alberta from October 15-17, 2015. There are two program tracks−one for leadership and one for best practices. The three-day conference is supported by presenting sponsor Royal Roads University. Registration is open with discounted early bird rates available until July 3.

Attend Roy's opening keynote session from 9:00 am - 10:00 am on Monday, October 15, 2015 by registering at The website includes comprehensive conference information, including full agenda, "Top 10 reasons to attend" and more.

For breaking news on hot topics and speakers, follow us on Twitter at @IABCCANWEST or like our Facebook page-IABC Canada West Regional Conference.

Contact Information

  • For questions regarding registration,
    please contact the conference administrator:
    Andrea Tubbs of Swansea Communications