SOURCE: Purfresh

Purfresh

March 16, 2011 09:30 ET

Purfresh Expands Global Partner Network to Meet Increased Demand for Its Ocean Transport Solution

Market Leading Ocean Carriers, NVOCCs, Freight Forwarders, and Service Providers Meet Customer Demand for Effective, Chemical-Free Cargo Protection With Purfresh Transport

FREMONT, CA--(Marketwire - March 16, 2011) -  Purfresh, a leading provider of clean technologies that purify, protect, and preserve the global food supply chain, today announced the continued expansion of its global partner network selling and supporting its Purfresh® Transport solution. Accelerated worldwide demand for the company's industry-unique active cargo protection system prompted Purfresh to add regional and international partners from almost every transportation category, including ocean carriers, non-vessel operating common carriers (NVOCCs), freight forwarders, and service providers.

Now with a network of more than 150 agents and service providers in 70 locations, which tripled year-over-year, Purfresh and its partners are serving the produce industry in more than 90 ports around the world.

"Purfresh Transport gives our customers an opportunity to maintain and deliver high quality fresh produce on routes never before achievable with more traditional solutions," said Mr. Rodolfo Faccini Pose of Transcargo in Uruguay. "With Purfresh Transport, exporters and importers benefit from unprecedented protection for their valuable produce without the use of harmful chemicals."

"Consumer demand for year-round fresh produce continues to increase, representing a tremendous opportunity for the fresh food industry. Unfortunately, the challenge of maintaining quality and safety during transoceanic voyages remains as traditional cargo protection methods have fallen short of meeting the needs of global shippers," said Mr. David Bouchard, general manager, post-harvest and transport solutions for Purfresh. "This very challenge is what is fueling the rapid adoption of our Purfresh Transport and driving our need to continue to augment our distribution and support channels."

"Purfresh Transport offers a robust, highly reliable solution with simple logistics," said Mr. Tim Pentz, Purfresh Transport sales agent in South Africa. "Purfresh has become the standard for efficiently and reliably delivering the most advanced technology on the market."

Purfresh Transport is offered as a per-trip service from most major shipping lines and is optionally integrated with Intellipur® -- a next-generation informatics service that offers unparalleled insight into the transportation segment of the food supply chain. Intellipur provides on-trip tracking, monitoring, alerting, and reporting enabling a previously unattainable level of insight into, and control over, the conditions of produce being shipped in refrigerated marine containers.

About Purfresh, Inc.
An innovator and market leader, Purfresh offers a range of clean, science-based solutions for the global food supply chain. Designed to purify, protect, and preserve fresh produce, Purfresh's crop management products and cold chain solutions couple proven science with advanced technology to optimize the quality and safety of produce as it moves from the farm to the consumer. Serving more than 1,500 customers in 50 countries, Purfresh and its global partners help companies maximize yields, reduce losses, expand market opportunities, and deliver safer, higher-quality produce to the market. For more information, visit www.purfresh.com.

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