QMI Agency

QMI Agency

January 31, 2012 15:59 ET

QMI Agency Announces Two Strategic Appointments: Yves Bombardier, Director, QMI Agency, Montreal, and Philippe Mercure, Director, Marketing, QMI Agency

MONTRÉAL, QUÉBEC--(Marketwire - Jan. 31, 2012) - Serge Fortin, Vice President, TVA News-Sports-QMI Agency, is pleased to announce the appointment of Yves Bombardier to the position of Director, QMI Agency, Montreal, and of Philippe Mercure to the position of Director, Marketing, QMI Agency. With a business model based on deep media expertise and unparalleled multiplatform content offerings, QMI Agency has quickly become a Canadian news leader. It has offices in Toronto, Ottawa and Montréal, with Québec City to be added soon.

"The tasks assigned to Mr. Bombardier and Mr. Mercure confirm QMI Agency's commitment to constantly improving its ability to meet client expectations by leveraging its teams' complementary skills and combined strengths," said Mr. Fortin.

Yves Bombardier, Director, QMI Agency, Montreal

QMI Agency supports a uniquely rich ecosystem by pooling all the informational content produced by Quebecor Media's properties. In his new role, Yves Bombardier, a self-described news hound, will coordinate content production and sharing to ensure its availability to the entire group.

With 30 years of experience in television and radio newsrooms, Mr. Bombardier possesses extensive news cycle management expertise. After a distinguished career with TQS, where he served as news director and producer, he joined Corus Québec, where he managed several radio stations, including 98.5 FM, over a six-year period.
Yves Bombardier holds a degree in communications from Université de Sherbrooke.

Philippe Mercure, Director, Marketing, QMI Agency

In his new role, Philippe Mercure will be responsible for business development and marketing at QMI Agency. He plans to expand the Agency's offerings and introduce new communications services.

Mr. Mercure is a talented manager with extensive news agency experience and a strong sales and marketing background. From 1996 to 2007, he was National Account Manager with Getty Images. From 2007 to 2011, he served as Business Director with Canadian Press, where he opened new markets and marketed an array of new products.

Philippe Mercure holds a bachelor's degree in industrial relations and a bachelor's degree in business administration from Université Laval.

About Quebecor Media

Quebecor Media Inc. is a subsidiary of Quebecor Inc. (TSX:QBR.A)(TSX:QBR.B), one of Canada's largest telecommunications and media holding companies. Quebecor Media has over 16,000 employees in a number of media-related operating companies: Videotron Ltd., an integrated communications company engaged in cable television, interactive multimedia development, Internet access services, cable telephone service and mobile telephone service; Sun Media Corporation, the largest publisher of newspapers in Canada; Canoe.ca, operator of a Canadian network of English- and French-language Internet properties; TVA Group Inc., operator of the largest French-language conventional television network in Québec, a number of specialty channels, and the English-language Sun News Network; and Nurun Inc., a major interactive technologies and communications agency with offices in Canada, the United States, Europe and Asia. Quebecor Media Inc. is engaged in magazine publishing (TVA Publishing Inc.); book publishing and distribution (Sogides Group Inc. and CEC Publishing Inc.); production, distribution and retailing of entertainment products (Archambault Group Inc. and TVA Films); rental and retailing of DVDs, Blu-ray discs and console games (Le SuperClub Vidéotron ltée); printing and distribution of community newspapers and flyers (Quebecor Media Printing Inc. and Quebecor Media Network Inc.); production and dissemination of news content (QMI Agency); multiplatform advertising (QMI Sales); and print and online directories (Quebecor MediaPages™).

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