QSound Labs, Inc.
NASDAQ : QSND

QSound Labs, Inc.

October 17, 2006 00:01 ET

QSound Labs Inc. Presents QSurround"R" Mobile Technology With ARM and Texas Instruments

QSound's Audio Technology Showcased at the Symbian Smartphone Show in London, Oct 17-18, 2006

LONDON, UNITED KINGDOM--(CCNMatthews - Oct. 17, 2006) - QSound Labs, Inc. (NASDAQ:QSND), a leading developer of audio and voice software solutions, today announced that the company's innovative QSurround Mobile Technology will be presented in both ARM's (NASDAQ:ARMHY) exhibition stand # 79 and Texas Instruments' (TI) exhibition stand # 40 at the Symbian Smartphone Show in London, October 17 to 18, 2006.

QSurround Mobile offers an enriched audio experience providing virtualized surround sound for close proximity speakers and stereo headsets for mobile phones. This enables users to experience superior audio with multi-channel or stereo surround through a more immersive sound field as though they are surrounded by numerous speakers. The QSurround Mobile technology is targeted for the emerging mobile digital TV market which is expected to be one of the key drivers for the rollout of mobile services on the 3G networks (third generation networks).

"The ultimate mobile digital TV experience is one that combines stereo audio with high-quality video. With innovations like QSurround Mobile technology on TI's high-performance OMAP processors, manufacturers can bring to market new, multimedia-rich, mobile TV handsets that bring a living room TV-watching experience to consumers," said Markus Tremmel, worldwide manager, Cellular Systems Ecosystem of Texas Instruments.

"The increasing consumer demand for technologies such as Mobile TV on the handset, has put additional performance demands on the processor, and on developers to come up with more power-efficient solutions. The continued evolution of the ARM® architecture, combined with our joint efforts with QSound in optimizing audio components, will give developers a more power-efficient platform," said Lance Howarth, general manager, Embedded Software, ARM. "This solution will enable OEMs to deliver Mobile TV handsets with a compelling audio surround-sound experience through the use of QSurround Mobile technology."

"We are very pleased to be presenting our technology and working together to deliver consumer solutions for Mobile TV in conjunction with major industry leaders ARM and Texas Instruments," says David Gallagher, President and Chief Executive Officer of QSound Labs, Inc. "The opportunity for enhancing the audio experience across the growing range of mobile TV enabled devices is upon us."

QSound Labs Inc. is a member of TI's OMAP™ Developer Network, a group of leading software developers porting advanced applications to TI's high performance, power-efficient OMAP processors. Handset manufacturers adopting OMAP devices enjoy the rapid deployment of compelling wireless applications - including streaming audio and video, multimedia messaging, gaming, security, speech recognition, location based services and mobile commerce - across all leading operating systems. Systems level integration services are also provided worldwide by independent OMAP Technology Centers. For more information, please visit www.ti.com/omap.

About QSurround® Mobile

QSurround Mobile is an emerging software component for QSound's microQ® technology family. QSurround Mobile offers virtualized surround sound capability for close proximity speakers and stereo headsets for mobile phones.

microQ is a compact, hardware-independent and highly efficient software audio engine providing functions such as polyphonic ringtones, video game sounds, music playback, digital effects, recording and surround capability for hand-held and mobile devices. Its core components include a digital audio playback engine, a wavetable synthesizer with a scalable sample set, and a multi-channel stereo mixer. It also offers a wide range of processes to control frequency response, dynamics and spatial enhancements, as well as full 3D positional audio and virtual surround.

About QSound Labs, Inc.

Since its inception in 1988, QSound Labs, Inc. has established itself as one of the world's leading audio technology companies. The company has developed proprietary audio solutions that include virtual surround sound, positional audio and stereo enhancement for the mobile devices, consumer electronics, PC/multimedia, and Internet markets. QSound Labs' cutting-edge audio technologies create rich 3D audio environments allowing consumers to enjoy enhanced surround sound on headphones and 2 to 7.1 speaker systems. The company's customer and partner roster includes ARM, Toshiba, Sony Vaio, Philips, Sanyo and RealNetworks among others. To hear 3D audio demos and learn more about QSound, visit our web site at http://www.qsound.com.

Trademarks:

QSurround Mobile is a trademark of QSound Labs

OMAP is a trademark of Texas Instruments.

All other trademarks are the property of their respective owners.

This release contains forward-looking statements within the meaning of the Private Securities Litigation Act of 1995 concerning, among other things, opportunity for increased use of QSurround Mobile technology in mobile TV enabled digital devices. Such forward-looking statements involve risk and uncertainties, which could cause actual results, performance or achievements of QSound, or industry results to differ materially from those reflected in the forward-looking statements. Such risks and uncertainties include, but are not limited to, risks associated with continued licensing and use of microQ, acceptance of microQ and QSurround Mobile by OEM's, ODM's and consumers, continued growth of the emerging mobile TV market, dependence on intellectual property, rapid technological change, competition, general economic and business conditions, and other risks detailed from time to time in QSound's periodic reports filed with the SEC. Forward-looking statements are based on the current expectations, projections and opinions of QSound's management, and QSound undertakes no obligation to publicly release the results of any revisions to such forward-looking statements which may be made, for example to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

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