BURLINGTON, MA--(Marketwired - September 03, 2014) - Qstream, maker of a mobile enterprise solution for managing and measuring the capabilities of sales forces in just minutes a day, will showcase best practices of top pharmaceutical sales forces in maximizing sales rep engagement at the PharmaForce 2014 conference in Baltimore this week. As pharmaceutical sales forces evolve to meet dramatic shifts in the healthcare market, Qstream will offer insights into what the best in the industry are doing to minimize risk and succeed in today's more demanding selling environment.
Developed at Harvard Medical School, and now used by seven of the top 10 pharmaceutical companies in the world, Qstream is scientifically proven in dozens of randomized clinical trials to boost retention by 170% and change selling behaviors with impact to the bottom line. Using Qstream, reps respond to brief scenario-based challenges pushed to their phone or mobile device every few days. Built-in game mechanics engage reps in an experience that's fun and non-disruptive to selling time. Qstream then analyzes response data in real-time to deliver predictive, actionable insights to sales managers, including highly targeted coaching opportunities.
Joining executives from GlaxoSmithKline and Entera Health, Qstream Vice President Jeff Borkowski will discuss how pharma and biotech leaders are achieving better than 90% engagement to deliver rapid improvements in commercial excellence. The discussion will include a published case study on the launch of a highly profitable drug into the U.S. market that, despite fierce competitive challenges, delivered an increase in market share within one year -- and other instances where proactive measurement of field force capabilities equipped sales management with crucial insights into both individual and regional gaps in product and clinical knowledge and competitive selling skills.
WHAT: "Minimizing Risk, Maximizing Engagement of Sales Teams to Achieve Top Performance"
WHERE: PharmaForce 2014, Hyatt Regency Baltimore, Baltimore, MD
WHEN: Friday, September 5, 2014 at 9:15 am ET
Named a Top Sales Tool of 2014 by Smart Selling Tools, Qstream is now used by seven of the world's top 10 pharmaceutical companies and seeing rapid adoption across technology and financial services sectors. Last quarter the company added major new brands such as AbbVie, EMD Serono, Hologic, Xerox, SunTrust, and significantly expanded the network of solution providers deploying Qstream-based initiatives to transform their clients' enterprise sales teams. To learn more, visit Qstream.com, follow us @Qstream or like us at facebook.com/Qstream.