SOURCE: QualityHealth


December 18, 2013 14:12 ET

QualityHealth Partners With MD On-Line to Deliver Diagnosis- and Procedure-Triggered Patient Education

Partnership Is Part of Broader Initiative to Integrate Patients and Their Providers

JERSEY CITY, NJ--(Marketwired - Dec 18, 2013) - QualityHealth (, the largest digital patient acquisition and engagement platform for healthcare marketers, today announced a strategic partnership with MD On-Line, Inc. (MDOL) ( -- a leading provider of electronic healthcare solutions that improve practice efficiency and patient care.

With this partnership, QualityHealth and MDOL gain the ability to help physician practices meet Meaningful Use standards and to deliver education at a time and place where their patients are most receptive.

"The shift from fee-for-service to fee-for-value is promoting an environment of greater alignment among health system stakeholders towards patient outcomes management," said Rob Rebak, CEO at QualityHealth. "This is creating the demand for QualityHealth's patient engagement solutions to be integrated across a growing number of health system touch-points. The MDOL partnership enables us to expand our reach within the provider office."

QualityHealth will provide targeted condition- and brand-education and offers to MDOL physicians and their patients through MDOL's Instinctive Data® program, which uses data about the provider's specialty and patient population to deliver only the most relevant and meaningful services to their practice. "QualityHealth's depth of knowledge about patients, their long history influencing patient behavior and their ability to target the right information for the right patients sets them apart as the right partner for us," said Bill Bartzak, MDOL President & CEO. 

"MDOL is one of the most innovative and rapidly growing electronic health solution players, especially when it comes to helping physicians improve clinical outcomes through education, information and money saving offers," said Lou Sanquini, EVP, Marketing and Business Development at QualityHealth. "We expect this partnership to revolutionize the doctor-patient relationship, and drive significant incremental value for patients, providers, practices, and sponsoring brands."

About QualityHealth
QualityHealth is the largest and most efficient digital patient acquisition and engagement platform for healthcare marketers. The QualityHealth proprietary platform delivers superior results for clients and meaningful value to healthcare consumers. The company was founded as Marketing Technology Solutions, Inc., in 1999, and is located in Jersey City, NJ. For more information, please visit

About MDOL
MD On-Line, Inc. (MDOL) is a proven industry-leading provider of electronic healthcare solutions that leverage data to improve provider workflow and industry connectivity. Endorsed and co-branded by more than 40 major insurance companies, MDOL applies its cloud-based technology to optimize provider offices, improve patient care, and eliminate inefficiencies within our healthcare system. Its "all-payer" EDI solutions directly connect over 80,000 providers to more than 2,200 payer organizations nationwide. In addition to claims processing, MDOL offers a full suite of Web-based solutions, including an intuitive PM/EMR system, revenue cycle management, medical transcription, ERAs, patient statements, and credit card processing. For more information, please visit

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