Quebecor Inc.

Quebecor Inc.

May 13, 2008 10:09 ET

Quebecor Presents 22nd Montreal Museum Day

MONTREAL, QUEBEC--(Marketwire - May 13, 2008) - Quebecor is pleased to present Montreal Museum Day for the fifth year in a row. As in the past, the Company is harnessing its resources to promote the event and ensure its success. Between May 1 and 25, Quebecor companies will turn the spotlight on the event's 22nd edition through:

- A print campaign in four TVA Publishing magazines, Le Journal de Montreal, Le Journal de Quebec, 24 Heures, Ici and Mirror ;

- a television campaign, including a 30-second spot produced by TVAcces and aired on the TVA Network and Vox, coverage of the event on Vox, and capsules aired on Vox ;

- Museum Day insert in Le Journal de Montreal ;

- super banner on Canoe ;

- flyer inserted in Videotron bills ;

- SuperClub Videotron and Archambault gift certificates for volunteers, and distribution of flyers at their Montreal area stores ;

- printing sponsorship.

On the day of the event, Le Journal de Montreal will host the information centre and shuttle service for the museum tour.

"We are pleased to help Montreal's museums extend their reach, for Quebecor has a proud tradition of commitment and sustained support for Quebec's cultural vitality that dates back more than half a century," said Pierre Karl Peladeau, President and Chief Executive Officer of Quebecor. "I am confident that pooling our subsidiaries' services and expertise will increase the number of visitors to Montreal museums, not only on the day of the event but all year round."

About Quebecor Inc.

Quebecor Inc. (TSX:QBR.A)(TSX:QBR.B) is a holding company with interests in two companies, Quebecor Media Inc. and Quebecor World Inc. Quebecor holds a 54.7% interest in Quebecor Media, which owns operating companies in numerous media-related businesses: Videotron Ltd., the largest cable operator in Quebec and a major Internet Service Provider and provider of telephone and business telecommunications services; Sun Media Corporation, the largest publisher of newspapers in Canada; Quebecor MediaPages, a publisher of print and online directories; TVA Group Inc., operator of the largest French-language over-the-air television network in Quebec, a number of specialty channels, and the English-language over-the-air station Sun TV; Canoe Inc., operator of a network of English- and French-language Internet properties in Canada; Nurun Inc., a major interactive technologies and communications agency with offices in Canada, the United States, Europe and Asia; magazine publisher TVA Publishing Inc.; book publisher and distributor Quebecor Media Book Group Inc.; Archambault Group Inc. and TVA Films, companies engaged in the production, distribution and retailing of cultural products, and Le SuperClub Videotron ltee, a DVD and console game rental and retail chain. Quebecor World is a commercial print media services company with operations in North America, Europe, Latin America and Asia.

Contact Information

  • Quebecor Inc.
    Luc Lavoie
    Executive Vice President, Corporate Affairs
    514-947-6672 (mobile)