SOURCE: Quepasa Corporation

Quepasa Corporation

Quepasa Corporation

August 03, 2011 09:00 ET

Quepasa and Terra Announce Video Distribution and Revenue Sharing Partnership

Agreement Will Expand Programming and Reach in the Fast Growing Hispanic Video and Social Media Segments

WEST PALM BEACH, FL--(Marketwire - Aug 3, 2011) - Social media technology company, Quepasa Corporation (NYSE Amex: QPSA), owner of popular Latino online social network Quepasa.com today announced an agreement with Terra, a global digital company with a leading presence in Latin America and the US Hispanic market. The revenue and content sharing agreement will expand programming and reach to the Hispanic consumer through social media. It will also provide advertisers with new integrated opportunities to connect with this growing and desirable target group.

The deal includes the incorporation of Terra TV into Quepasa's video platform to offer consumers exclusive News, Sports and Entertainment content. It will also allow Terra to monetize Quepasa's social media platforms as well as Quepasa's proprietary social media Quepasa Contests technology. The Quepasa Contests technology offers a unique social media tool which engages the Hispanic consumer via a social media widget while tying in relevant Terra content and brand integration from advertisers. Leveraging both the Terra and Quepasa platforms and the audience will maximize advertisers' reach with true all digital integrated campaign opportunities.

The partnership will kick off in August with a consumer promotion for the XVI Pan American Games that will be held in Guadalajara starting on October 14, for which Terra has the exclusive online distribution rights. The contest for the most important sports event of the Americas will consist of weekly sweepstakes to include jerseys and the opportunity to win a trip to Guadalajara to watch the games live. Additionally hundreds of hours of original sports coverage will be available on Terra TV at Quepasa.com.

"We are thrilled to be partnering with such a force in the Latin media space," commented Quepasa CEO, John Abbott. "Terra's established sales force and relationship make a timely addition to our Quepasa Contests, with the relaunch of a more scalable, automated version of the product only months away. We look forward to working with them to monetize Quepasa Contests, and leverage advertising opportunities around the high quality, relevant video content they will bring to our platform."

"With this partnership we further expand distribution of our thriving video platform Terra TV, by making it available to Quepasa.com users. Additionally, the Quepasa Contests technology provides our advertiser partners with innovative alternatives to engage the online Hispanic consumer through social media, games, product integrations and other 360 opportunities," said Fernando Rodriguez, CEO of Terra USA.

About Quepasa Corporation
Quepasa Corporation (NYSE Amex: QPSA) is a social media technology company which owns Quepasa.com, the leading online social network and game platform for the Latino community, Quepasa Games, a cross platform social game development studio, and Quepasa Contests (formerly Quepasa DSM), a cross platform social advertising and contest platform. Quepasa.com provides fun, interactive, and easy to use social tools, and rich multimedia content in English, Spanish and Portuguese to embrace Latinos everywhere, and empower them to connect online, compete in contests and games and share their interests, ideas, and activities. Quepasa is headquartered in West Palm Beach, Florida with offices in Miami, Los Angeles, Scottsdale, Hermosillo, Mexico, and Curitiba, Brazil. For more information about the company, go to www.quepasacorp.com, or join for free at www.Quepasa.com.

About Terra
Terra (www.terra.com) is a global digital media company and content producer with a presence in 18 countries, including the United States where it serves the growing Hispanic community. Focusing on lifestyle, entertainment, sports and news, Terra creates an interactive user experience for millions of U.S. Hispanics and provides comprehensive solutions for advertisers seeking exposure among this key demographic. In Latin America, Terra is the region's leading Internet company, with 93 million unique visitors per month. Fast Company recently named Terra in their ranking of The Most Innovative Companies in the World in music.

Cautionary Note Regarding Forward Looking Statements
This press release includes forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 including statements regarding Terra monetizing Quepasa's social media platforms as well as Quepasa's proprietary social media Quepasa Contests technology.

All statements other than statements of historical facts contained herein, including statements regarding our future financial position, liquidity, business strategy and plans and objectives of management for future operations, are forward-looking statements. The words "believe," "may," "estimate," "continue," "anticipate," "intend," "should," "plan," "could," "target," "potential," "is likely," "will," "expect" and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs.

Important factors that could cause actual results to differ from those in the forward-looking statements include Terra's failure to sell Quepasa's platform or technology. Further information on our risk factors is contained in our filings with the SEC, including the Post Effective Amendment No. 1 to Form SB-2 on Form S-3 filed on July 27, 2011 and our Form 10-K for the year ended December 31, 2010. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.

Contact Information

  • Company Contacts:

    Quepasa Corporation
    E. Brian Harvey
    Vice President of Capital Markets and Investor Relations
    Quepasa Corporation
    Tel (310) 801-1719
    brian.harvey@quepasacorp.com

    Terra USA
    Cesar Martinez
    Director of Business Development
    Terra Networks USA
    Tel (212) 901-2949
    cesar.martinez@us.corp.terra.com