SOURCE: ReachingTalent


June 04, 2013 11:05 ET

ReachingTalent Expands Recruitment Marketing Services

AUSTIN, TX--(Marketwired - Jun 4, 2013) -  Mike Mayeux, Founder and CEO of ReachingTalent, a recruitment research and marketing company, unveiled a new line of services for organizations seeking to augment existing recruiting efforts with targeted candidate research and promotions saving valuable time and reducing overall recruiting expense.

ReachingTalent began in 2003 as a point solution provider for some of the largest companies in America. For the past 10 years, the company has combined recruiting and marketing expertise to create campaigns to target specific sourcing efforts. The expansion includes a streamlined recruitment marketing offering that includes:

  • Talent ID - Candidate Lists and Custom Research Projects
  • Talent Intel - Competitor Organizational Charting (in-depth stealth research services)
  • Talent Touch - Email and Direct Mail Engagement Campaigns
  • Talent Web - Career Sites, Landing Pages and ATS Implementation

"What we have found is that our services can replace some of the higher-cost, less efficient sourcing efforts allowing recruiters to spend time on higher value activities resulting in faster, better hires," explained Cory Kruse, Chief Operating Officer for ReachingTalent and Novotus.

Kruse continued by providing an example of a client that utilized ReachingTalent services in lieu of posting on job boards and newsprint/trade publication advertising. "Within three days of receiving the assignment, our research team provided a list of prospects. The client's recruiter worked the list and within the week, the hiring manager was interviewing qualified candidates," Kruse continued, "As it becomes more difficult to find skilled talent, the need for targeted recruitment marketing efforts increases."

These services complement the core offering of ReachingTalent's sister company, Novotus, which provides end-to-end recruitment process outsourcing services. 

"The goal is always to get our clients the talent they need as quickly as possible," stated Mayeux. He continued, "Our ReachingTalent organization gives clients another option to help assist with specific recruiting needs."

About ReachingTalent
ReachingTalent ( is an established, specialized recruitment marketing organization offering customized research and turnkey marketing programs including email/direct mail campaigns along with web development services including career pages, landing pages and applicant tracking system implementation. Comprised of both recruiting, marketing and researching experts, our services give your recruiting efforts a competitive edge while enhancing your employment brand. ReachingTalent is a company of Novotus, a leading recruitment process outsourcing organization.

Contact Information

  • Contact:

    3X Marketing for ReachingTalent
    EM: Email Contact
    PH: 419-429-9084
    FX: 419-422-7515