SOURCE: The Limtiaco Company; JARP Publishing

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April 24, 2013 09:00 ET

Readers "Flip" Over Premier Traveler Magazine's In-Depth Coverage of the State of First-Class Travel

NEW YORK, NY--(Marketwired - April 24, 2013) - The latest issue of Premier Traveler Magazine (PT), published earlier this month, offers readers a double take with the "regular" magazine facing in one direction, and the "flip side" facing the opposite direction.

The "flip side" presents readers with a comprehensive report on the amenities offered to first-class travelers by airlines worldwide.

Early results? So far, readers are cheering the "line-in-the-sand" approach for this issue.

"We wanted to separate the main part of the magazine from our in-depth report on first-class travel, which is a subject unto itself," explained Editor-in-Chief Ally Miola.

"This information is so incredibly useful," chirped one fan of the magazine. "And it's handy to have it separated for easier reference."

Accompanied by an overview of the trends and peak perks found in the world's most elite cabins, the first-class survey data is presented in detailed graphs that cover just about everything the discerning traveler needs to know about the airlines, including: the electronic amenities available, such as USB ports, universal plugs, monitor size and type of headphones; seat configuration, width, pitch and degree of recline; and the entertainment options on offer, such as Wi-Fi, satellite TV, movies and games.

"PT readers are world-class travelers," said Executive Director Adam Rodriguez, "and their thirst for detailed knowledge drives them to seek out valuable comparisons between airlines. We've received a lot of positive responses to our first-class survey and how it's helped them in the decision-making process."

In addition to the first-class travel report, the "flip" side offers profiles of a number of successful airline executives -- Fatma Yuceler of Turkish Airlines, Chris Rossi of Virgin Atlantic, Todd Neuman of South African Airways, Claude Morin of Air Canada and Peter Baumgartner of Etihad Airways -- with a look into the ways that their airlines cater to elite travelers.

The other side of the magazine still carries the features that readers have come to expect from every issue of PT -- including lifestyle and destination reports -- and also shines a spotlight on actress Sarah Rafferty, who graces the cover.

"We are delighted with the positive reactions," said Rodriguez. "We pride ourselves on listening to what our readers want and delivering it. In our next issue, we'll continue our comprehensive report on airlines' premium service with our business-class survey. That's something we get a lot of feedback about: Our business-traveling readers look forward to it with great anticipation."

Detailed information about the various amenities being offered by airlines -- that's what readers desperately need and want, so that they can easily compare the options side-by-side. By providing these intensely researched survey reports, PT is obviously listening. 

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