SOURCE: Showhomes Home Staging

Showhomes Home Staging

June 28, 2011 11:12 ET

Real Estate Professionals Turn to Showhomes Home Staging for Lucrative Career Switch

Realtors, Mortgage Brokers Find Productive New Niche

NASHVILLE, TN--(Marketwire - Jun 28, 2011) - It's no secret that the economic tumble hurt many professionals in the real estate industry -- Realtors, mortgage brokers, contractors and home builders among them. Many have scaled back careers, left them altogether or are searching for a related alternative.

For many, Showhomes Home Staging is a profitable career option. Multiple Showhomes franchisees are current or former licensed real estate agents, mortgage brokers or property management specialists, blending their in-depth knowledge with Showhomes' innovative business model.

"My real estate knowledge made it much easier for me to manage my Showhomes franchise at a high level," said Kent Welch, owner of Showhomes South Kansas City. "It's definitely one of the reasons why we were successful out of the gate. A career with Showhomes is an excellent fit for real estate professionals because they almost always have immediate contacts in the community."

Welch is also an active owner of a Wiechert Realtors franchise with 80 Realtors, and his Showhomes franchise is one of the most successful in the network of 75 franchisees.

Showhomes has demonstrated that well-furnished homes kept in show-to-sell condition sell faster, and for higher prices, than vacant houses. The Showhomes "twist" adds a live-in Home Manager to care for the home.

"We've seen many real estate professionals segue into Showhomes with ease," said Matt Kelton, Showhomes' COO. "In fact, seven of our top 11 producers come from a real estate or mortgage background. Realtors have experience in building a relationship-based business."

"Many real estate pros want more than the boom or bust cycle," Kelton added. "Showhomes is in a niche of the industry that's predicted to grow for years in the future."

Elayne Wooding, owner of Showhomes of St. Petersburg, is a licensed Realtor and was formerly a sales manager at a major publicly-traded home construction company.

"When I bought my Showhomes franchise I already knew how to determine the marketability of a home," Wooding said. "It's never been hard to approach people to have important conversations, and that includes all the different parties involved in selling a home. It's just a natural fit and it gives me a big advantage."

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Contact Information

  • Contact
    Matt Kelton
    Showhomes Franchise Corporation
    Email Contact
    (863) 398-4010