AUSTIN, TX--(Marketwired - Jun 22, 2015) - RealMassive, the first data provider to deliver open access to the commercial real estate industry, announced today several key expansions to its leadership team, including the appointment of marketing veteran Michael Westgate as Vice President of Marketing and promotion of Zach Watkins to Director of Data Operations.
Westgate was most recently Head of Marketing at W20 Group, where he was responsible for the company's overall marketing strategy as well as audience analytics and digital communications planning for top entertainment and technology clients. Westgate spent nearly four years at Microsoft, most recently on the US SMB Team covering customer acquisition and social media strategy. He also spent time on the Windows marketing team as US launch-lead for cloud-based service Windows Intune. Michael holds a BA in business from Indiana University and an MBA in marketing from The University of Texas at Austin McCombs School of Business.
"Michael's strong background in both agency-side services marketing and product marketing for technology-focused companies uniquely positions him to guide RealMassive's marketing operations efforts across marketing, sales, brand development and technology platforms," said President and Co-Founder Joshua McClure. "His expertise and vision for how targeted, trackable marketing can help our customers achieve immediate and long term revenue growth will be immensely impactful in Texas and across the country."
Zach Watkins has been promoted from Launch Manager to Director of Data Operations, in which role he will discover and implement industry-leading data management practices to power data-informed products for the company. Formerly Sr. Product Marketing Manager for AT&T, Watkins also served as an officer in the U.S. Army for over 5 years, with multiple combat tours in service to our nation. He holds a BS in management from the United States Military Academy at West Point and an MBA in marketing from The University of Texas at Austin McCombs School of Business.
In addition, Tanya Hamlin joins the company's Partner Relations team from AQUILA Commercial and Brittany Omansky joins as Customer Experience Manager from Lincoln Property Company. Both Hamlin and Omansky will leverage their industry experience to understand and solve for the unique needs of commercial real estate professionals.
About RealMassive - Commercial Real Estate in Real-Time™
RealMassive™ is the first source for real-time commercial real estate information. The company provides a powerful yet easy way to help commercial real estate professionals collaborate and streamline their marketing efforts while gaining critical insight into the performance of their space and buildings. Tenant reps gain access to accurate availability data through the intuitive tools they need to analyze spaces collaboratively with their customers. RealMassive's cloud-based and flexible design greatly reduces costs and accelerates space identification and deal flow. Sign up today: www.realmassive.com @realmassive
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