SOURCE: Balance Innovations LLC

Balance Innovations LLC

February 04, 2014 10:10 ET

Reasor's Implements VeriBalance and vbEPIX to Streamline Cash Office Operations

LENEXA, KS--(Marketwired - Feb 4, 2014) -  Reasor's, a grocery chain based in Oklahoma, has implemented two solutions by Balance Innovations: VeriBalance, a cash office management system, and vbEPIX, a back office electronic check conversion solution. The solutions are installed in the chain's 19 stores and will be implemented in its newest store, set to open in mid-2014.

Reasor's selected the systems after receiving a no-cost observation and pilot to demonstrate the value of the solutions. After two pilot locations realized the expected cost and labor savings, the solutions were rolled out to all stores.

VeriBalance, which streamlines and automates cash office practices with real-time POS data, has allowed Reasor's to move office managers and office clerks to the front end, improving operational flow and customer service. Bookkeeping tasks that previously required as many as five office staff now require only two full-time staff members and one part-time employee.

The solution also has helped Reasor's to standardize bookkeeping procedures at all stores, providing consistency and allowing employees to move between locations seamlessly.

"The time savings created by VeriBalance has dramatically improved the flow of our front end," said Tamara Williams, front end service manager for Reasor's. "The people who are no longer tied to the back office can now be out on the front end to make sure everything is running smoothly."

vbEPIX, which processes all check types through one method, has allowed Reasor's to receive check returns more quickly, helping identify fraudulent checks faster. Store cash office employees no longer prepare checks for deposit and are able to electronically process them in a fraction of the time it took before, with greater accuracy.

"With vbEPIX, mis-tendered checks are corrected at the store, so when we reconcile accounts at a treasury level, it is very rare to have an error related to checks," said Steve Martin, executive vice president and CFO for Reasor's. "In addition, we receive all our funds the next day."

"Reasor's is an innovative, fast-growing company," said Shelley Bosler, senior vice president of strategic initiatives for Balance Innovations. "We are proud to have helped them improve not only their cash office operations but also their front end, and ultimately their relationships with their customers."

About Reasor's
Reasor's was founded 50 years ago at a single location in Tahlequah, Oklahoma, by namesake Larry Reasor. Today, the company has 19 locations and two convenience stores throughout northeastern Oklahoma. Reasor's is now employee-owned and provides jobs for nearly 3,000 community members. In 2013, Supermarket News ranked the company #38 on its Top 50 Small Chains and Independents in the U.S. For more information, visit

About Balance Innovations
Balance Innovations is the leading developer of reconciliation and cash office management solutions for the retail industry. Our solutions integrate seamlessly with existing POS technologies to simplify and improve retailers' cash office management operations. Balance Innovations' premier product, VeriBalance, is an easy-to-use software solution that is helping retailers across the United States and Canada increase profitability and improve operations by reducing labor, bank fees and shrink while standardizing and enforcing best practices and corporate policies. Other products include: vbEPIX™, an electronic check processing solution; vbForecast™, a cash optimization product; vbScout™, a self-checkout management tool; and vbInSight™, a corporate reporting product. Customers range from independent grocers to Fortune 50 retailers. For more information, visit

Contact Information

  • Contact:
    Diane Collins
    Director of Marketing