SOURCE: MOKO Social Media Limited

MOKO Social Media Limited

December 17, 2015 08:30 ET

REC*IT Passes Half A Million (500,000) Milestone

Almost 400% Increase in Organic Growth Across U.S. Colleges Since 2014 Soft Launch

SYDNEY, AUSTRALIA--(Marketwired - Dec 17, 2015) - MOKO Social Media Limited (NASDAQ: MOKO) (ASX: MKB) is pleased to announce that it has reached a significant milestone, with more than half a million (500,000) students downloading and installing the REC*IT App.

Reaching this important growth point is made even more remarkable with the fact that every user is acquired via the relationships with the colleges and their REC teams. This has been achieved through marketing and information collateral made available to the REC departments and their teams so that the colleges themselves and our partners at IMLeagues (IML) can make students aware of REC*IT. Whilst this organic strategy means that our growth may be slower than other viral Apps, it is real and authentic.

REC*IT is deeply embedded in each member college's existing ecosystem and university staff around the country now count on our leading mobile management software, available through our exclusive partnership with IML, to effectively administer their intramural and recreational sports programming.

MOKO's unprecedented access to more than 1,100 colleges and growing, and protected by exclusive rights, in perpetuity, to the IML management software (SaaS) and its corresponding data stream, means that REC*IT is the only mobile product that has such a significant footprint across the U.S. collegiate market place, creating a huge barrier to entry.

Paired with our ongoing commitment to relationship support across the previously underserved campus rec community, we expect to continue our growth and enhance our dominant position going forward.

Our aim is to make REC*IT so invaluable and indispensable that it ultimately becomes the only tool through which schools can administer and students will access recreational and intramural sports.

About MOKO SOCIAL MEDIA Limited

Within its student space, MOKO is the leading U.S. college intramural and recreational sports mobile platform. Agreements with the largest college and high school sports data providers in the U.S. grant MOKO exclusive access to provide its award-winning app REC*IT, and BigTeams powered by REC*IT, to over 1,100 U.S. colleges, representing over 50% of the U.S. college population, and to over 4,500 U.S. middle and high schools respectively. MOKO's app REC*IT FITNESS targets college students that participate in general fitness and class style activities on campus, and its app Speakiesy is made available to all college students as a closed-campus social network. Through its exclusive agreements with college and high school sports data providers, MOKO's portfolio of four bespoke student apps are designed to appeal to its addressable audience of over 11 million college students and 4 million middle and high school students.

Note

This announcement is for informational purposes only and is neither an offer to sell nor an offer to buy any securities, or a recommendation as to whether investors should buy or sell.

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