SOURCE: Redflex Traffic Systems

August 13, 2007 15:20 ET

Red Light Cameras Proven to Reduce Dangerous Driving

REDFLEX Reinforces Importance of Obeying Traffic Laws for Sake of Safety

SCOTTSDALE, AZ--(Marketwire - August 13, 2007) - On October 24, 2003, Melissa Wandall -- uncomfortable and tired in her final week of pregnancy -- decided to rest while her husband and her brother stepped out for dinner. A few hours later, Melissa received a frantic phone call from her brother that changed her life forever. A red-light runner had broad-sided their car traveling 50 mph. Her brother was seriously injured and Mark, the love of her life and father of her unborn daughter, was killed a few short blocks from home.

Last week marked the Federal Highway Administration's annual National Stop on Red Week. During the week -- as she does every other week of the year -- Melissa relived her own personal tragedy in hopes of saving others. Through the coalition she founded in honor of her late husband, Florida Stops on Red, Melissa works diligently to educate the public and the decision-makers in Florida and throughout the U.S. to encourage adoption of life-saving red light camera technology.

Melissa's commitment to the cause, along with countless other photo-enforcement supporters, has not gone unnoticed. Safety-minded municipalities across the U.S. are deploying the technology with outstanding results. Currently more than 270 communities in more than 20 states have integrated the technology into their overall traffic safety programs.

REDFLEX Traffic Systems, the leader in photo-based traffic enforcement in the U.S., has seen significant interest and growth, having signed 59 new municipalities in the last twelve months. They project these numbers to increase next year as more and more communities commit to safer streets. Communities across the country are tracking the success of the cameras and the results are a testament to their true value.

In El Paso, Texas, red light cameras are credited with reducing red-light running by 57 percent since 2006. Even more dramatically, accidents are down an amazing 80 percent with a dramatic decrease in broad-side crashes and no increase in rear end collisions.

Dayton, Ohio has utilized red-light cameras since early 2003. Since SafeLight Dayton's inception, the number of red-light runners receiving citations has dropped an impressive 44 percent. More importantly, the average number of crashes annually has been reduced by 37 percent overall.

The city of Harlingen, Texas is a relatively new community to adopt this life-saving technology with a total of nine active cameras. May of this year was the first full month of operation and more than 4,200 violations were noted. In less than two short months, those violation numbers dropped dramatically to fewer than 2,500.

Independent statistical analysis by The Insurance Institute of Highway Safety from 2005 found that red light-related crashes resulted in more than 800 deaths and an estimated 165,000 injuries annually. In an earlier study, the Institute found that red light cameras offer a significant deterrent effect while reducing the number of actual violations by 40 to 50 percent.

Many opponents to red-light cameras claim that municipalities could achieve the same results by simply increasing yellow light intervals. In 2007, the Institute published a study that measured the benefit of extending yellow light intervals as compared to implementing red light cameras. While both technologies are proven to reduce signal violations, The Institute found that cameras make by far the biggest difference.

About REDFLEX Traffic Systems

REDFLEX Traffic Systems Inc. is the largest provider of digital red light and speed enforcement services in North America. With headquarters in Scottsdale, Arizona, and offices across the United States, the company provides traffic safety technology and administrative expertise that helps reduce deaths and injuries resulting from traffic collisions. REDFLEX, which partners with public safety officials in state and local governments, has created many of the technology and processing methods that are now standard in the photo enforcement industry. Founded in 1986, REDFLEX Traffic Systems is the longest consistently operating company in the industry.

Contact Information

  • For more information, call:
    April Lynch
    Stevens|FKM
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