SOURCE: Loyalty Lab, Inc.

September 12, 2005 09:20 ET

RedEnvelope Selects Loyalty Lab's On-Demand Retail CRM Suite

Loyalty Lab Announces Fall 2005 Release, the Next Generation of Campaign Management and Consistent Messaging

SAN FRANCISCO, CA -- (MARKET WIRE) -- September 12, 2005 -- Loyalty Lab, Inc., the leader in on-demand retail loyalty and customer management, announced today that RedEnvelope, Inc., a premier multi-channel specialty gift retailer, has selected Loyalty Lab's Customer Relationship Manager Suite for their new customer retention initiatives.

Loyalty Lab also announced today the Fall 2005 Release of its flagship Customer Relationship Manager Suite, which represents the next generation of campaign management with expanded abilities to ensure consistent messaging at every touch point -- web signage, customer service and call centers, point-of-sale systems, cell phones as well as traditional email. Each of the four fully integrated components of Loyalty Lab's CRM Suite -- Message, Loyalty, Promote, and Core -- includes new features and improvements.

"We are proud to count premier gift retailer RedEnvelope among our clients," said Mark H. Goldstein, CEO of Loyalty Lab. "Our goal remains making loyalty and CRM deployments for retail fast and effective."

RedEnvelope has rolled out the first phase of its retention program on the Loyalty Lab platform.

"Our customers trust us because we support their desire to be great gift givers," said Gary Korotzer, Vice President of Marketing at RedEnvelope. "With Loyalty Lab, we have found an easy-to-implement, cost-effective platform that gives us the flexibility to develop programs cementing our relationships with our customers."

About Loyalty Lab, Inc.

Loyalty Lab, based in San Francisco, is the leader in on-demand retail loyalty and customer management solutions. Loyalty Lab's flagship Customer Relationship Manager Suite allows retailers to create and manage loyalty programs, email campaigns and promotional offers from a single desktop. Clients include The Sharper Image, Smith & Hawken, Wine.com, Relax The Back and a number of other prominent retailers. For more information visit www.loyaltylab.com.

About RedEnvelope, Inc.

Whether a gift is a token of gratitude or a grand gesture of love, we consider its giving and receiving a cherished occasion in itself. In Asian traditions, gifts are often presented in a simple red envelope -- a timeless symbol of love and appreciation. In the spirit of this tradition, gifts purchased from RedEnvelope are accompanied by a personalized message in a red envelope. We offer an extensive collection of imaginative, original gifts for every occasion, recipient and budget through our Web site and catalog, as well as customized corporate gift services. Several unique features help guide customers to the gift they want, including: GiftSearch, GiftReminder, ExpressGifts (guaranteed overnight delivery), online customer service, multiple addressing and an inventory system that tracks in real-time to ensure that every item featured on the site is available. Our goal is to make gift giving -- no matter what the occasion -- easy and fun. For more information visit www.RedEnvelope.com.

Contact Information

  • Contact:
    Renee Deger
    Loyalty Lab, Inc.
    Public Relations Manager
    Email Contact
    415-962-4000 ext. 1031