SOURCE: BLO

December 16, 2008 10:00 ET

Redken Recognizes BLO Design Team With Six Haircolor Certifications

BLO Features Six of Seven Redken Certified Haircolorists in the Raleigh-Durham-Chapel Hill Region

NEW YORK, NY--(Marketwire - December 16, 2008) - Achieving predictable haircolor results can be a challenge for some customers due to many factors -- the consultation, the colorist's understanding of the product, and the colorist's skill level and technique, among just a few reasons. Redken has made it easier for customers to get great haircolor results by certifying its top colorists with the designation "Redken Certified Haircolorists." Highlighting these highly trained colorists, who are dedicated to their craft and invested in becoming the best, makes it easier for clients to connect with credible colorists.

Six stylists from Raleigh-based BLO have passed the training program and certification exam -- which includes written, practical and scenario exams -- to become a Redken Certified Haircolorist. With a comprehensive understanding of haircolor principles, creative color, foil placement, color correction and the consultation process, BLO clients are guaranteed to receive exceptional service and color results.

"Color Certification was designed to recognize and reward top colorists. Our accreditation process assesses their technical skills, knowledge of haircolor products and principles, and their approach to color formulation, application and color correction. An individual that becomes certified will excel in the area of haircolor and provide top notch service to their clients," said Christine Schuster, senior vice president of education for Redken.

"I am very proud of the BLO design team for their dedication to their craft. To be a Redken Certified Haircolorist means a stylist must exhibit the highest level of competency in the chemistry and creativity of haircolor procedure," said Bryan Nunes, BLO co-owner. "Having six stylists among this elite group means our staff is recognized at the highest level nationally for their expertise and commitment to hair design excellence."

BLO design team members who are Redken Certified Haircolorists:

--  Rachael Clark
--  Melanie Horan
--  Theresa Lyon
--  Bryan Nunes
--  Jessica Richards
--  Brittany Wilson
    

Highlighted by its 2008 Global Salon Business Award this summer, BLO has garnered international accolades across the fashion and style industries. BLO was recently selected by Passion Magazine to host and style a collection of editorial models in their new men's style book and upcoming women's haircolor book. BLO also has been named a Salon Today Top 20 "Salon of the Year" nationally as well as to the Salon Today 200 in each of the past three years for being among the nation's fastest-growing.

Located at Brier Creek Commons in Raleigh, N.C., BLO is home to a talented design team where egos are passé and replaced with "A Lot of Hot Hair." BLO has a distinctive metropolitan appeal without the pretension typically associated with upscale salons. Appointments can be booked online at www.justblo.com or call 919.484.8600. Consumers also can call 1-800-REDKEN8 or log on to www.redken.com.

Contact Information

  • Contact:
    Scott Misner
    919.235.0940