SOURCE: RedPoint Global

RedPoint Global

May 16, 2017 08:00 ET

RedPoint Global and Precocity Partner to Drive Digital Transformation through Customer Engagement Optimization

The RedPoint Customer Engagement Hub now part of Precocity's customer experience technology offerings

WELLESLEY HILLS, MA and PLANO, TX--(Marketwired - May 16, 2017) - RedPoint Global, a leading provider of data management and customer engagement technology, today announced a partnership with leading customer experience consulting group, Precocity, LLC. Precocity's customers now have access to all RedPoint technology, including its world-class customer data platform and the RedPoint Customer Engagement Hub™.

Precocity specializes in solving their clients' business problems to produce intelligent designs, deliver engaging experiences and build meaningful connections. The company's focus on data analysis to achieve successful customer engagement and customer experiences across B2B and B2C environments is well-suited to take advantage of RedPoint's customer engagement hub technology.

"RedPoint's customer engagement hub is architected to support an open ecosystem approach, which enables us to customize powerful engagement solutions for data-driven marketers," said Barry Farrah, CEO of Precocity. "Many of our clients turn to us to help them achieve digital transformation. RedPoint's technology is ideal for optimizing engagement with the always-on, readily addressable customer, which is a critical part of an organization's digital transformation."

With RedPoint, Precocity's clients now have a hub for connecting all their customer data, driving real-time decisions and intelligently orchestrating engagement. RedPoint's open garden approach provides a single point of control over data and operations for Precocity's clients, seamlessly integrating all their technologies, including legacy applications, to increase relevance and reduce friction for customer engagement regardless of the channel.

"Precocity helps their clients deliver exceptional experiences and build lasting relationships with customers. Always utilizing the most advanced technologies available for their clients, Precocity will now offer access to RedPoint technology, enabling brands to continuously connect with customers in a highly relevant way and deliver on their brand promise across all touchpoints," said RedPoint CEO Dale Renner. "With RedPoint technology, Precocity not only empowers their clients to optimize engagement with their customers on all channels available today, but also prepares them to quickly respond to their customers' ever changing engagement needs in the future."

RedPoint was recently recognized in the Gartner Magic Quadrant for Digital Marketing Hubs, which evaluated the RedPoint Customer Engagement Hub1. The RedPoint Customer Engagement Hub is an evolutionary step designed to reinforce RedPoint's commitment to helping organizations improve customer engagement as a means of growing profitable revenue.

[1] Magic Quadrant for Digital Marketing Hubs, Andrew Frank, Christi Eubanks, Lizzy Foo Kune, Martin Kihn, Jake Sorofman, 14 February 2017.

About RedPoint Global Inc.
RedPoint Global provides market-leading data management and customer engagement technology that empowers organizations to optimize customer value and deliver their brand promise with high contextual relevance across all touchpoints. The RedPoint Customer Engagement Hub delivers a unified view of each customer, in-line analytics to determine next-best actions, and intelligent orchestration to personalize engagement across the enterprise. Leading companies of all sizes trust the RedPoint Customer Engagement Hub to power their customer engagement strategy and actuate profitable revenue growth. For more information, visit www.redpoint.net.

About Precocity
Precocity, LLC is a leading provider of consulting services impacting all digital touchpoints related to Customer Experience. Specifically, Precocity helps its mid-tier and Fortune 1000 companies deepen their customer's loyalty through Digital Marketing & CRM, Creative & User Experience, Data & Analytics, Enterprise Web Development, Software Engineering, Business & Digital Transformation Solutions. Visit www.Precocityllc.com for more information.

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