SOURCE: ReelTime Rentals, Inc.

March 09, 2007 11:44 ET and CHUM Television in Online Distribution Deal

SEATTLE, WA -- (MARKET WIRE) -- March 9, 2007 -- (PINKSHEETS: RLTR), the broadband network offering "point, click and watch" video-on-demand, announces that it has entered into an agreement with CHUM Television, one of Canada's leading media companies, to provide ReelTime with a significant amount of content for streaming internet distribution in the United States. This is the first such deal that CHUM has done in the United States, and is the beginning of what will be an overall arrangement of CHUM's many offerings with

CHUM owns and operates 21 branded specialty channels in Canada, including Bravo!, CourtTV Canada, FashionTelevisionChannel, Star!, MuchMusic, TV Land and SPACE, as well as 12 local television stations and 33 radio stations. The deal will initially give ReelTime up to 350 hours of original programming from CHUM's SexTV: The Channel, with plans to roll out music and infotainment content from its MuchMusic and Star! brands in the near future.

SexTV: The Channel is Canada's first and only 24-hour specialty service devoted entirely to sexuality, embracing a unique mix of informative, entertaining and cutting-edge features about life, love and sex. The documentaries focus on the human sexuality experience and look to 'real' people and experts alike for insights and answers.

"CHUM is committed to meeting the growing consumer demand for broadcast services on alternate platforms such as Internet and mobile," said Kevin Byles, Vice President and General Manager of CHUM International, CHUM Television's content distribution division. "We're extremely pleased to see our programming available to audiences everywhere on"

"This agreement is the culmination of year-long discussions between CHUM and ReelTime," commented Beverly Zaslow, Vice President of Acquisitions and Business Development with "We are very excited to have launched our relationship with CHUM starting with this library of award-winning programming, and we look forward to all that lies ahead as we help to develop CHUM's brands in the United States."

About's mission is to deliver diverse programming, for rental or by subscription, over its online broadband network, enabling viewers to watch whatever they choose, anytime and anywhere they want to see it -- all they need is a broadband connection. ReelTime offers the first DVD quality "Point, Click, and Watch" user experience available on the World Wide Web. ReelTime is providing the public the next generation of online viewing technology, designed with the built in capacity for unlimited growth. For more information, go to

About CHUM Limited

CHUM Limited (, one of Canada's leading media companies and content providers, owns and operates 33 radio stations, 12 local television stations and 21 specialty channels, as well as an environmental music distribution division. Through international format licenses and program sales, CHUM's original content is seen in over 120 countries worldwide and is distributed via new media platforms, including interactive television, wireless services and exclusive CHUM-branded Internet properties.

For more information, go to

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