Reis & Irvy's Frozen Yogurt Debuts New Website and Brand Identity

Robotic Franchise Concept Creates Brand Identity to Match Customer Experience


SAN DIEGO, CA--(Marketwired - Jun 14, 2016) -  Fresh Healthy Vending International, Inc. (OTCQB: VEND), the nation's leading vending franchisor, today announced the debut of an interactive website for their newly launched franchise concept, Reis & Irvy's Frozen Yogurt. The fully-automated vending kiosk is the market's first frozen yogurt robot, dispensing nine different flavors of yogurt with a choice of six delicious toppings in 60 seconds or less. The recently designed site showcases the groundbreaking kiosks and marks the launch of a newly designed look for the brand that was launched this past April.

ReisandIrvys.com, which features an overview of the exciting new Reis & Irvy's franchise opportunity, was created with the intent to mimic and recreate the fun, excitement and interaction that the revolutionary kiosk creates with customers and within the locations in which it is placed.

Fresh Healthy Vending, International, Inc., negotiated exclusive rights to distribute the product domestically earlier this year. With that move, the company felt that the time was right to revamp and reposition the identity of the brand. Adapting it to a new and ever-changing market, but also communicating the experience and interaction of the product. The new website itself clearly showcases that very experience.

"The design of this particular website and the overall look and feel of the brand itself were created strategically and by design with the sole intention of communicating the experience of how we think frozen yogurt should be," says Paul Schmidt, Chief Marketing Officer for Reis & Irvy's. "Customers and locations alike are drawn to these machines because of the excitement and fun they generate. We wanted the website and all brand communication vehicles moving forward, to mimic and communicate that same exact feeling. A fully interactive, engaging and exciting energy that defines what we like to call, the future of frozen yogurt."

With the April launch well under way, that experience seems to be resonating within the franchise market, with interest and demand for the ground-breaking machines growing and the benefits speaking to audiences everywhere. The Reis & Irvy's "FroYo Kiosk" is the first fully-automated frozen yogurt robot to the market. The automated kiosk is fully enclosed, eliminating the possibility of spillage and drastically improving food safety conditions. The FroYo Kiosk serves up nine flavors and a choice of six delicious toppings, allowing dozens of possible combinations, and its interactive, robotic design makes it a visual spectacle for consumers of all ages. The touch screen ordering process accepts all major debit and credit cards, Apple Pay, and Google Wallet.

With a new identity, demand and interest growing daily and a core focus on changing the way potential franchisees and consumers experience frozen yogurt, the company believes Reis and Irvy's is poised for success.

"We have a strong solid brand that delivers a unique and exciting customer experience," Schmidt added. "People are going to recognize, love and remember Reis and Irvy's as the company that changed the future of frozen yogurt."

Fresh Healthy Vending, based in San Diego, is North America's leading healthy vending franchisor. Fresh Healthy Vending pioneered the concept of vending machines stocked with tried-and-tested fresh, healthy snack options and capitalizes on a growing market of health-conscious consumers. The Company has more than 250 active franchisees throughout the United States, Canada, Puerto Rico and the Bahamas, and continually looks to partner with like-minded entrepreneurs who share its vision. The Company has booked more than 3,000 machines for placement in schools, universities, hospitals, community centers, military bases, airports, fitness facilities, YMCAs, libraries and many other locations. Using its current infrastructure, the franchisor will replicate its franchise model and apply it to Reis and Irvy's, offering a comprehensive, turnkey model consisting of kiosk supply, location procurement, national service infrastructure and best in class franchisee support.

Reis & Irvy's kiosks are available for pre-order as of today. Potential franchisees can find more information by contacting Reis & Irvy's directly at 855-385-5333 or by going to http://www.reisandirvys.com.

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. No Reis and Irvy's franchises will be sold to any resident of any state until the offering has been exempted from the requirements of, or duly registered in and declared effective by, such state and the required FDD (if any) has been delivered to the prospective franchisee before the sale in compliance with applicable law. Currently, the following states in the United States regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you reside in one of these states, or even if you reside elsewhere, you may have certain rights under applicable franchise laws or regulations.

About Fresh Healthy Vending
Fresh Healthy Vending, based in San Diego, California, is North America's leading healthy vending franchisor. Fresh Healthy Vending pioneered the concept of vending machines stocked with tried-and-tested fresh, healthy snack options to serve the growing market of health-conscious consumers. The Company has over 250 active franchisees throughout the United States, Canada, Puerto Rico and the Bahamas, and continually looks to partner with like-minded entrepreneurs who share its vision.
The Company has booked over 3,000 machines for placement in schools, universities, hospitals, community centers, military bases, airports, fitness facilities, YMCAs, libraries and many other locations.

Fresh Healthy Vending's stock is traded on the OTC Markets, Symbol: VEND.

Cautionary note on forward-looking statements
Except for historical information contained in this release, statements in this release may constitute forward-looking statements regarding assumptions, projections, expectations, targets, intentions or beliefs about future events that are based on management's belief, as well as assumptions made by, and information currently available to, management. While the Company believes that expectations are based upon reasonable assumptions, there can be no assurances that goals, results and strategy will be realized. Numerous factors, including risks and uncertainties, terms and availability of financing, may affect actual results and may cause results to differ materially from those expressed in forward-looking statements made by the Company or on its behalf. In addition to statements, which explicitly describe risks and uncertainties, readers are urged to consider statements labeled with such terms as "believes," "belief," "expects," "intends," "feels," "anticipates," "proposes," "proposed," or "plans" to be uncertain and forward-looking. More detailed information on these and additional factors that could affect Fresh Healthy Vending's actual results are described in Fresh Healthy Vending's filings with the Securities and Exchange Commission, including its most recent Form 10-Q's for the quarterly periods ended March 31, 2016, December 31, 2015 and September 30, 2015, and its annual report on Form 10-K for the fiscal year ended June 30, 2015. All forward-looking statements in this news release speak only as of the date of this news release and are based on Fresh Healthy Vending's current beliefs and expectations. Fresh Healthy Vending undertakes no obligation to update or revise any forward-looking statement, whether as a result of new information, future events or otherwise, except as required by law.

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