Canadian Football League

Canadian Football League

May 12, 2016 10:33 ET

REMINDER/Media Advisory: CFL Invites Media to Sneak Peek of Tonight's CFL/adidas Launch

Media opportunity to view the new CFL/adidas collection tonight in Montreal; Player interviews

MONTREAL, QUEBEC--(Marketwired - May 12, 2016) - Tonight, the Canadian Football League (CFL) and adidas will be celebrating the launch of their new collection in Montreal.

Media are invited to view the new adidas collection, including updated jerseys for the 2016 season, as well as lifestyle and sideline apparel during a private viewing from 4:00 p.m. - 6:00 p.m. ET. Players, CFL and adidas executives will be available for interviews and photo opportunities.

Media outlets wishing to attend must RSVP directly to Lucas Barrett ( to confirm attendance.

Details for the media event are outlined below.

Media viewing for the new CFL adidas collection
Thursday, May 12, 2016
4:00 p.m. - 6:00 p.m. ET
Time Supper Club
997 Rue Saint-Jacques
Montréal, QC H3C 1G6

In attendance

  • Jeffrey L. Orridge, Commissioner, Canadian Football League (5:00 p.m. - 6:00 p.m. ET)
  • Mark Weightman, President and CEO, Montreal Alouettes
  • Christina Litz, Senior Vice President, Content and Marketing, Canadian Football League
  • Angela Blyth, Director, Marketing, adidas Group Canada
  • Stephane Leduc, Director, Sales East Canada, adidas Group Canada
  • Jeff McDonnell, Director, Event Marketing and Sport, adidas Group Canada
  • Marc-Olivier Brouillette, Safety, Montreal Alouettes
  • Greg Ellingson, Receiver, Ottawa REDBLACKS
  • Tori Gurley, Receiver, Toronto Argonauts
  • Andrew Harris, Running Back, Winnipeg Blue Bombers
  • Shawn Lemon, Defensive Lineman, Saskatchewan Roughriders
  • Chad Owens, Receiver, Hamilton Tiger-Cats

Contact Information

  • Paulo Senra
    Director, Communications
    Mobile: 416.882.7919
    Canadian Football League

    Olivier Poulin
    Manager, Communications
    Mobile: 514.970.7211
    Canadian Football League