SOURCE: Association of Progressive Rental Organization

June 29, 2008 16:18 ET

Rent-A-Center and Aaron's Lead the Rent to Own Industry Toward a Better Business, Image and a Better Option for Consumers

AUSTIN, TX--(Marketwire - June 29, 2008) - The tremendous growth of Rent-A-Center and Aaron's Sales & Lease Ownership has helped promote the rent to own industry -- the most flexible transaction in the marketplace -- as a valuable resource for consumers. For years, the no-debt, no-obligation rent to own transaction was perceived primarily as a last option for consumers; however, through the professionalism of rent to own companies such as Rent-A-Center and Aaron's, the industry has succeeded in improving its image, increasing its customer base and continuing to grow for the past 12 years.

Rent-A-Center and Aaron's leadership in the rent to own industry have proven to millions of consumers that the transaction is a valuable consumer option that can be a less expensive, debt-free alternative to credit cards. The fact that the customer is never obligated to make the next payment and can return the rented product at any time helps 3 million Americans annually decide to rent, purchase or rent to own name-brand computers, appliances, furniture and electronics.

Not only is the rent to own transaction debt-free for the consumer, but the flexible rent to own transaction allows the customer to select a payment plan that best fits his or her budget. At any time during the transaction, the customer can change the payment plan without penalty, exercise an early-purchase option or take advantage of payment-reinstatement options should he or she decide to return a product before ownership. The rent to own company is fully responsible for the service of the product and provides a replacement product if out-of-home repairs are needed. Delivery and installation of home products are also a part of the rent to own service plan.

The two largest rent to own companies, Rent-A-Center and Aaron's, have led this $6.8-billion industry for more than 25 years. Rent-A-Center and Aaron's rent to own have helped the industry see a 300,000 increase in customers over the past two years.

The Association of Progressive Rental Organizations (APRO) is the national, nonprofit trade association advocating and representing the rent to own industry before the U.S. Congress, state legislatures, courts, media and the public. For more information, visit For more detailed information about APRO, contact Richard May at 512-225-1051 or

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