SOURCE: Research Now

Research Now

May 01, 2012 14:21 ET

Research Now Announces American Airlines as a Rewards Partner

Members of American Airlines AAdvantage Program Will Be Able to Earn Miles by Participating in Market Research Surveys

PLANO, TX--(Marketwire - May 1, 2012) - Research Now, the leading global online sampling and data collection company, today announced it has entered into an agreement with American Airlines, providing AAdvantage® members with a unique opportunity to earn American Airlines AAdvantage miles.

Starting in May, AAdvantage members who accept American's invitation to join Research Now's "By-Invitation-Only"™ market research panel can earn AAdvantage miles in exchange for valuable time spent participating in online surveys.

"We are excited to announce the American Airlines AAdvantage program -- the world's first frequent flyer program -- as our newest rewards participant," said Mark Drusch, Executive Vice President of Partnerships at Research Now. "The participation of American Airlines is a true testament to Research Now's continued efforts to provide an array of reward choices that will appeal to our panel members, while further strengthening our program to meet the needs of our clients."

Research Now partners with over 40 of today's leading global brands to invite business professionals and general consumers to join its market research panels. This has resulted in an online community of over 2.2 million active business panelists in the United States, and over 4.1 million active business panelists worldwide.

"The American Airlines AAdvantage program is pleased to work with such a well-known global online panel research company, offering our members yet another way to earn AAdvantage miles," said Suzanne Rubin, President, AAdvantage Loyalty Program at American Airlines. "Research Now is a great complement to the hundreds of ways AAdvantage members can earn miles, which include credit cards, hotel stays, car rentals, dining, shopping, and of course, flying."

AAdvantage members can redeem miles for flights to more than 900 destinations worldwide, as well as other awards including upgrades, vacation packages, car rentals, hotel stays and additional retail products.

About Research Now
Research Now is the leading global online sampling and online data collection company. With over 6 million panelists in 38 countries worldwide, Research Now enables companies to listen to and interact with real consumers and business decision makers in order to make key business decisions. Research Now offers a full suite of data collection services, including social media sampling, and operates the Valued Opinions™ Panel and e-Rewards® Opinion Panels. The company has a multilingual staff located in 24 offices around the globe and has been recognized for four consecutive years as the industry leader in client satisfaction. Visit to learn more.

About American Airlines
American Airlines, American Eagle and the AmericanConnection® carrier serve 260 airports in more than 50 countries and territories with, on average, more than 3,300 daily flights. The combined network fleet numbers more than 900 aircraft. American's award-winning website,®, provides users with easy access to check and book fares, plus personalized news, information and travel offers. American Airlines is a founding member of the oneworld® alliance, which brings together some of the best and biggest names in the airline business, enabling them to offer their customers more services and benefits than any airline can provide on its own. Together, its members and members-elect serve more than 900 destinations with more than 10,000 daily flights to 149 countries and territories. American Airlines, Inc. and American Eagle Airlines, Inc. are subsidiaries of AMR Corporation. AmericanAirlines, American Eagle, AmericanConnection,, and AAdvantage are trademarks of American Airlines, Inc. AMR Corporation common stock trades under the symbol "AAMRQ" on the OTCQB marketplace, operated by OTC Markets Group.

AMR Corporation, and certain of its United States-based subsidiaries, including American Airlines, Inc. and AMR Eagle Holding Corporation, on Nov. 29 filed voluntary petitions for Chapter 11 reorganization in the U.S. Bankruptcy Court for the Southern District of New York. More information about the Chapter 11 filing is available on the Internet at

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