SOURCE: Respect Your Universe, Inc.

Respect Your Universe, Inc.

August 29, 2011 10:14 ET

Respect Your Universe Places First Product Order for Spring 2012 Debut Line

LAS VEGAS, NV--(Marketwire - Aug 29, 2011) - Today, Respect Your Universe, Inc. (RYU) (OTCBB: RYUN) is pleased to announce they have placed their first product order for the debut of their spring 2012 premium high performance line. To be available at U.S. retailers and online for consumers early in 2012, over 400 SKU's of performance and sportswear items were purchased by RYU in their first order.

"We are thrilled to be getting closer everyday to the release of our premium high performance line," said RYU President John Wood. "There is already a buzz and hype going around about what RYU has to offer mixed martial arts athletes and fans, and we look forward to delivering the highest quality performance and sportswear items designed to maximize performance, fit and comfort."

"Built for Athletes, Suited for Style," the RYU ( Spring 2012 debut line performance items will include compression tops, training and competition shorts, compression shorts, jackets and pants. Along with this, the sportswear items to be available range from t-shirts, tank tops, shorts and pants to hoodies. All of the RYU high performance line items embodies the art of the sport and places emphasis on respect, strength, sustainability and harmony as the foundation of their apparel and products.

"In creating the RYU line of apparel and equipment, we made a conscious decision to use organic and/or recycled materials in all of our products utilizing some of the best yarn and fabric suppliers in the world," said Chief Operating Officer Erick Siffert of the new high performance line. "It is very inspiring to be able to achieve the performance attributes we wanted in the raw material, the finish and garment construction, and still be organic and/or recycled. We feel we have product that meets the performance and comfort demands of the MMA fighter and other disciplines where training is paramount."

For more information on RYU visit or call +1-888-455-6183 ext. 102.

About Respect Your Universe
Respect Your Universe, Inc. (OTCBB: RYUN) is a premium performance apparel and equipment company rooted in and inspired by Mixed Martial Arts. Focused on the needs of the athlete, RYU brings innovative design, development and production of premium authentic performance gear with style to mixed martial artists and athlete enthusiasts worldwide. The RYU brand is based on respect, honor and sustainability.

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Except for the statements of historical fact contained herein, the information presented in this news release constitutes "forward-looking statements" as such term is used in applicable United States laws. These statements relate to analyses and other information that are based on forecasts of future results, estimates of amounts not yet determinable and assumptions of management. Any other statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions or future events or performance (often, but not always, using words or phrases such as "expects" or "does not expect," "is expected," "anticipates" or "does not anticipate," "plans," "hopes," "estimates," "projects" or "intends," or stating that certain actions, events or results "may," "could," "would," "might" or "will" be taken, occur or be achieved) are not statements of historical fact and should be viewed as "forward-looking statements." Such forward looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such risks and other factors include, among others, the actual results of sales and designs of our apparel, the MMA industry and market, the apparel industry and market, the availability of capital to fund our business plan and the resulting dilution caused by the raising of capital through the sale of shares, product manufacturing and sourcing, and labor. Although the Company has attempted to identify important factors that could cause actual actions, events or results to differ materially from those described in forward-looking statements, there may be other factors that cause actions, events or results not to be as anticipated, estimated or intended. There can be no assurance that such statements will prove to be accurate as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking statements contained in this news release and in any document referred to in this news release.

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