SOURCE: Responsys

August 31, 2007 15:51 ET

Responsys Named Finalist in 2007 ClickZ Marketing Excellence Awards

Internet's Largest Interactive Marketing Community Recognizes Responsys for a Decade of Achievement and Innovation in Email Marketing

REDWOOD CITY, CA--(Marketwire - August 31, 2007) - Responsys, a global provider of on-demand email and marketing automation solutions, announced it has been chosen as a finalist in the email category for the 2007 ClickZ Marketing Excellence Awards. Responsys is being recognized for its record achievements and innovations in the development and delivery of on-demand email marketing solutions over the past decade. Leading companies like Apple, Continental Airlines, E-LOAN, Lands' End, Liz Claiborne, and PETCO currently use Responsys to optimize marketing effectiveness through automated and highly individualized email campaigns and multichannel programs.

"We bring together the most powerful on-demand marketing technology and marketing services expertise in order to help our customers deliver truly integrated, multichannel marketing campaigns," said Scott Olrich, CMO of Responsys. "We're honored to be nominated by the ClickZ community as one of the most innovative email marketing solutions of the decade, and we will continue on the promise of delivering efficient, effective, and extraordinary marketing solutions throughout the coming years."

Finalists for the ClickZ Marketing Excellence Awards were nominated by the ClickZ community. A panel of industry practitioners, including contributors to ClickZ and Search Engine Watch, will determine the final winners, who will be announced at a gala dinner celebration in New York on October 24, 2007.

The top marketers in the world rely on Responsys products and services to enable great marketing across email, direct mail, and mobile channels. The company's on-demand marketing solutions help companies drive a differentiated customer experience and outstanding ROI throughout the customer lifecycle. Responsys was ranked number one in overall business value and suitability by JupiterResearch in 2005 and 2006, and cited as a leader in the December 2005 Forrester Wave: Email Marketing Service Providers, Q4 2005.

About Responsys

Responsys is a leading global provider of on-demand marketing solutions that empower businesses to market more effectively through email, direct mail, and mobile channels. Since 1998, Responsys' hosted solutions have served as proven alternatives to expensive, on-premise marketing software, helping companies across industries improve the efficiency, effectiveness, and profitability of global marketing operations. Responsys leverages proven methodologies, current best practices, and open technology to offer marketer-centric products and services designed to drive the fastest return on investment (ROI) in the marketing industry. Headquartered in Redwood City, California, Responsys is trusted by leading brands such as 24 Hour Fitness, Apple, Avis Europe, Continental Airlines, Deutsche Lufthansa, Intrawest, Lands' End, PETCO, and Responsys is recognized as a market category leader by Forrester Research and JupiterResearch in their most recent evaluations. For more information, visit

Contact Information

  • Contact:
    Kimberly Canedo
    Responsys, Inc.
    (650) 801-7517
    Email Contact