SOURCE: RetailMeNot

November 20, 2007 16:19 ET

RetailMeNot Releases Results of Holiday Shopping Poll

More Than Two in Five Shoppers Plan to Spend Less This Year on Holiday Gifts Than Last Year, Reports Top Retail Coupon Website

MELBOURNE, AUSTRALIA--(Marketwire - November 20, 2007) - RetailMeNot, the web's leading consumer destination for online coupons, discounts and promotional codes for merchandise, travel and services, today announced results from their online poll about users' holiday shopping behavior. The poll was conducted over the course of six weeks and revealed surprising trends amongst their users.

Ten questions were posted on a rotating basis on www.RetailMeNot.com over the course of six weeks. Overall, 1,770 answers were gathered. Some of the findings included:

Visitors to RetailMeNot were asked, "How much money do you plan to spend on gifts this holiday season?"

--  43% of RetailMeNot visitors said they would be spending less than last
    year
--  31% of visitors said they would be spending the same amount as last
    year
--  25% of visitors said they would be spending more than last year
    

Visitors to RetailMeNot were asked, "How much of your holiday shopping do you plan to do online this year?"

--  36% of RetailMeNot visitors said they would do three quarters of their
    holiday shopping online
--  25% of visitors said they would do half of their holiday shopping
    online
--  18% of visitors said they would do a quarter of their holiday shopping
    online
--  17% of visitors said they would do all of their holiday shopping
    online
    

Visitors to RetailMeNot were asked, "When do you do most of your holiday shopping?"

--  43% of RetailMeNot visitors said they do their holiday shopping as far
    in advance as possible
--  31% of visitors said they do their holiday shopping at the last
    possible minute
--  25% of visitors said they do their holiday shopping right after
    Thanksgiving
    

Visitors to RetailMeNot were asked, "Given the choice between gifts this holiday, which would you choose to receive?"

--  43% of RetailMeNot visitors said they would choose the usual
    assortment of gifts
--  40% of visitors said they would choose to have the money invested on
    their behalf
--  15% of visitors said they would choose to have the money donated to
    their favorite charity
    

To see the complete poll results, please visit: www.retailmenot.com/2007holidaypoll.

About RetailMeNot

RetailMeNot is the web's leading consumer destination for online coupons, discounts and promotional codes for merchandise, travel and services. RetailMeNot is an online community that posts, uses, recommends and ranks over 50,000 online discounts and promotions at more than 9,000 retailers, including Amazon, GameStop, Banana Republic, Macy's, J.Crew, Target and Victoria's Secret. RetailMeNot's mission is to help consumers save money and enjoy a hassle-free discount shopping experience online. RetailMeNot, a division of Stateless Systems, is located in Melbourne, Australia.

www.RetailMeNot.com is a registered domain of Stateless Systems. All other domains, names and trademarks mentioned herein are property of their respective owners.

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