Return-It Makes Recycling a Lot More Rewarding


BURNABY, BRITISH COLUMBIA--(Marketwired - July 21, 2016) - That beverage container you're planning to recycle could be worth a lot more than your deposit. About $25,000 more, in fact.

In an effort to make recycling even more rewarding, BC's Return-It Depots are introducing the summer Return-It To Win-It contest. When BC residents bring their empty containers to a participating Return-It Depot between now and September 15th, they receive a scratch-and-win ticket that gives them a chance to win $25,000 cash or one of 2,500 gift cards.

"We want everyone in BC to recycle as much as possible, and every container counts," said Scott Fraser, President and CEO of Encorp Pacific. "This is a big contest with a lot of prizes, so everyone has a great incentive to visit the Return-It Depot again and again."

For your chance to win, just take your empty, refundable beverage containers to a participating Return-It Depot and ask for a ticket. The more times you visit a depot, the more tickets you can receive. Each ticket has two ways to play. If you reveal three matching icons just go to ReturnItToWinIt.ca to redeem an instant prize. Every ticket also has a unique PIN number you enter online for the chance to win the weekly draws and the grand prize of $25,000.

Fraser said British Columbians are already some of the best recyclers in the country. "We recycle almost 80% of our used beverage containers," he said. "Our contest has been a big contributor to that success. But of course we want to do better."

Just by recycling their beverage containers each year, almost 1 billion containers are kept out of BC landfills and recycled into new things. British Columbians annually help reduce about 98.8 thousand tonnes of CO2 equivalent from entering the atmosphere, take the equivalent of 28,000 cars off BC roads, and save enough energy to power over 40,000 homes for an entire year.

"That's the real reward," Fraser said. "When we're able to get even more people to recycle, we make BC an even better place to live. Everybody wins-including the Earth."

About Encorp:

Encorp Pacific (Canada) is a federally incorporated not-for-profit stewardship corporation committed to developing and managing a consumer-friendly and cost-effective system to recover beverage containers from consumers and ensure that they are recycled and not incinerated or landfilled. Encorp Pacific is probably best known as the local Return-It Depot. To learn more about Encorp Pacific (Canada), visit return-it.ca.

If you'd like more information about recycling in BC and the Return-It To Win-It contest, or to schedule an interview with Scott Fraser, please call Sandy Sigmund at (604) 473-2400 or visit return-it.ca/contact

Contact Information:

Media Contact:
Sandy Sigmund
VP Development, CMO
(604) 473-2400
media@returnit.ca