SOURCE: Operation HOPE, Inc.

March 28, 2008 05:09 ET

Revered Financial Services Pioneer Muriel Siebert Named to Operation HOPE's Northeastern Board

First Woman to Own Seat on New York Stock Exchange Joins the "Silver Rights Movement" to Educate Youth and Adults on Economic Literacy

NEW YORK, NY--(Marketwire - March 28, 2008) - Operation HOPE (HOPE), proudly announced today that Muriel Siebert, CEO of the New York Stock Exchange (NYSE) brokerage firm Muriel Siebert & Co. and President of the Muriel F. Siebert Foundation, is the latest edition to HOPE's Northeast Board of Directors.

In her new role as a "Silver Rights" Ambassador for the Los Angeles-based non-profit, Ms. Siebert will promote HOPE's goal to eradicate poverty and spread dignity on a global scale.

"I am very excited about Muriel Siebert serving on the Northeast Board," said HOPE Founder, Chairman, and CEO John Hope Bryant. "This wonderful individual, known as the 'First Woman of Wall Street,' is a brilliant financial leader in her own right. We are indeed fortunate to be able to put to use her vast knowledge, practical life experiences, and her passion for financial literacy for the under-served, and of course the empowerment of women and others. We are honored to have Muriel Siebert on our board leadership team."

When Muriel Siebert established her firm in 1967, she became the first woman member of the NYSE. On May 1, 1975, the first day when members were permitted to negotiate commissions, Muriel Siebert and Co. became a discount brokerage firm. It is the only woman-owned NYSE brokerage firm with a national presence, with Ms. Siebert continuing to oversee the firm's day-to-day operations at its seven branches. The firm's Siebert Brandford Shank & Co., LLC municipal affiliate, a leading minority firm, is ranked in the top 25 public finance firms in the country.

Ms. Siebert started her career as a $65 a week trainee in research at Bache & Co., and became an industry specialist (airlines/aerospace). She would later be named a partner at Finkle & Co., as well as at Brimberg & Co. She was born in Cleveland, Ohio, and attended what is now known as Case Western Reserve University. Although she did not graduate, she now holds 17 honorary doctoral degrees and is a recognized authority on fiscal matters.

"I am proud to serve on the Northeast Board of Directors of Operation HOPE, which continually delivers on the promise of financial independence by providing access to and education about a host of services," said Ms. Siebert.

Comprised of some of the nation's most powerful executives, decision-makers, bankers and economists, the HOPE Board is made up of seven regional boards, a national board and global advisory board. Northeastern Board Chairman and president of the New York Banker's Association, Michael Smith noted, "Muriel Siebert's stature in the financial services community and her commitment to financial literacy is well-established. Therefore, it is an honor to welcome her to the HOPE team."

A complete 2008 list of HOPE's national Board may be viewed at www.operationhope.org

About Operation HOPE

Operation HOPE (HOPE) is a leading global nonprofit social investment banking and financial literacy empowerment organization. Through various initiatives and its three principal programs: Banking on Our Future (teaching youth about financial empowerment), HOPE Coalition America (financial emergency preparedness and recovery), and the HOPE Center Banking Network (loans, bill pay, computer literacy, understanding banking principles), HOPE is at the forefront of a "silver rights" movement, making free enterprise and capitalism relevant to all underserved communities.

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