SOURCE: Sir Lancelot's Armor

Sir Lancelot's Armor

June 20, 2013 11:00 ET

Revolutionary Screen Protectors Offer "Holy Grail" of Defense

Impact-Resistant Material Shields Mobile Devices, Consumer Budgets

SEATTLE, WA--(Marketwired - Jun 20, 2013) - Today, Sir Lancelot's Armor announced the latest advancement in mobile device screen protectors. The Holy Grail® Series of screen protectors are incredibly durable, thin and easy to install, offering the ultimate solution to a problem that plagues so many people worldwide.

Unlike thin plastic materials previously used in other protectors, the Holy Grail screen protectors are made of a unique, impact-resistant material that withstands damage from accidental drops and bumps. And yet, this revolutionary material is thin enough to not interfere with sensitive touch screen interfaces, and provides visual clarity so that high-resolution display images are not distorted.

As more and more consumers adopt pricey, sophisticated smart phones and tablets, the rate of accidental damage to these devices grows exponentially. A cracked or shattered screen not only means frustration and inconvenience -- one repair of a new iPhone 5 can cost up to $250, because the front glass is part of the entire screen assembly.

In fact, damaged iPhones have cost Americans an estimated $5.9 billion since 2007, according to a recent study by SquareTrade. The study found that 30 percent of iPhones were damaged in one year alone, and 11 percent of respondents were using phones with cracked screens at the time of the survey.

This is a particularly common occurrence for tech-savvy professionals and the younger generation, who take their mobile devices nearly everywhere. Of those surveyed who were under the age of 35, the rate of damage jumped to 50 percent. And although many phone owners worry most about losing their devices, research suggests that accidental damage is 10 times more likely than loss or theft.

"Today's smart phones and tablets are not just communications tools. They combine a mobile office, entertainment hub, social network, photo album and gaming station all in one," said Jonathan Cyr, chief operating officer for Sir Lancelot's Armor. "Because these devices use in-cell touch technology they can be ultra-thin and portable, but this also means they are very expensive to repair and insure."

Holy Grail screen protectors are made of a proprietary material that measures a 9 out of 10 rating on the Mohs scale of hardness. This rating means the material is nearly impossible to scratch and it absorbs most impacts with no damage whatsoever. And if the tempered glass of the screen protector should break in an extreme case of impact, the Holy Grail screen protector is designed to fully absorb the impact and protect the device screen.

Sir Lancelot's Armor leverages vast experience in electronics accessories to combine their impact-resistant material with a new manufacturing process, resulting in an innovative design that allows easy installation in less than 10 seconds, without bubbling. By eliminating the design flaws of other outdated alternatives, Holy Grail screen protectors deliver an uncompromised solution for mobile electronic device protection, earning a number one ranking on the Top Ten Reviews industry website.

Holy Grail screen protectors are now available to be ordered online through the Sir Lancelot's Armor website, Amazon and eBay, as well as other authorized retailers worldwide. The products will begin shipping next week, following an incredibly successful Kickstarter funding campaign that generated significant interest from customers as well as 15 major global distributors.

Sir Lancelot's Armor products are guaranteed to fit and protect devices from Apple, BlackBerry, HTC, Kindle, LG, Motorola and Samsung.

About Sir Lancelot's Armor
Since 2011, Sir Lancelot's Armor has delivered premier screen guards, protectors and bumper accessories to meet the ever-changing trends in technology and evolving consumer demands. Sir Lancelot's Armor products are made from the highest quality recyclable materials for an eco-friendly solution and unparalleled protection.

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