SOURCE: rewardStyle


November 02, 2015 11:36 ET

rewardStyle Announces the Launch of rewardStyle Media -- the First Global Boutique Ad Network of Prequalified Top-Tier Digital Style Publishers on the Market

DALLAS, TX--(Marketwired - November 02, 2015) - rewardStyle emerged in 2011 as a pioneer in the retail marketing industry by creating the first successful platform for digital style publishers to earn on a cost per acquisition model at scale. Through the launch of proprietary innovative online tools and consulting services, rewardStyle has grown to be largest global monetization solution on the market available to digital influencers, which will result in over 1 billion in sales for retail partners by the end of 2015. Today rewardStyle announces the launch of its premium display ad network, rewardStyle Media.

rewardStyle Media combines its exclusive network of top-tier digital publishers with proven channel conversion together with retailers' narrowed audience focus to help brands achieve more meaningful branding and awareness.

"We saw a growing need for this premium marketplace. Unlike broader ad networks, we have a pre-qualified network of publishers who have proven historical performance on the most objective measure of influence: retail sales," says co-founder and CEO, Baxter Box.

The networks' premium content publishers reside in over 80 countries globally, with digital reach that spans over 186M unique consumers in content verticals varying across fashion, beauty, home, family, wedding and travel. "This platform provides a new experience that serves both content publisher and brands' desire for higher quality inventory, vertical alignment of content and brand aesthetic," says Box.

To date, rewardStyle has scaled its operation off an affiliate model and is at the forefront of innovative product launches that aim to disrupt the fashion technology space. Last year, the company launched the first-ever social shopping solution for Instagram, Publishers embrace new channels, like Instagram, to increase their distribution, creating unique, original content that caters to each channel. rewardStyle is content channel agnostic and has been able to consistently develop new tools that seamlessly track and monetize content so content creators have the ability to maximize their economic success.

With the introduction of rewardStyle Media, the company further brings together advertisers seeking quality reach with original, targeted content creators and their audiences. The company's development team has doubled, opening a new headquarters in San Francisco to support the industry's increasing demand for digital solutions for brands and influencers, as well as completed its first Series A Funding in July, valuing the company at $290 million.

"We believe content creators are more equipped to ideate, generate, create and influence -- we want to be the end-to-end revenue solution for digital creators to power their business and enable the proliferation of beautiful content for brands," says VP of Client Relations, Sarah Engel.

rewardStyle Media is immediately available to all rewardStyle affiliated brands.

About rewardStyle:

Founded by Baxter Box and Amber Venz, rewardStyle is the first and only monetization solution that empowers the world's influential content creators and retailers to achieve maximum economic success by providing an ecosystem of innovative technology and strategic consulting. This is the collective ambition of a results-driven team committed to shaping and leading the digital-style industry.

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