rhinestone, flatback rhinestones, rhinestone transfers, sew on rhinestones

July 08, 2010 06:00 ET Announces New Rhinestone Inventory

PHOENIX, AZ--(Marketwire - July 8, 2010) - is excited to announce they have added a variety of new rhinestone colors and rhinestone shapes to their inventory. has expanded their inventory of Swarovski pointed back rhinestones. They now carry new colors such as Golden Shadow, Capri Blue, Blue Zircon, Turquoise and Light Azore. These pointed back rhinestones are great for use in creating many styles of rhinestone jewelry.

They are also pleased to announce the addition of new Swarovski colors in their selection of flatback rhinestones, including Fern Green, Provence Lavender, Mocca AB, Indian Pink, Red Magma, Light Gray Opal, Vintage Rose AB, Aqua Lemon, Chili Pepper, Topaz Frosted Pearl, Iridis, Cyclamen Opal, Sand Opal and Sphinx. also carries Mylar Hotfix Transfer Paper that can be purchased by the foot. This product is used to create rhinestone transfers of the newest and coolest designs. The rhinestone transfer paper gives users the ability to create a design and apply it to numerous items identically -- a great option for making large batches of shirts.

"We have received a lot of requests for non-circular shaped rhinestones," said a representative. "As a result, we have increased our stock of rhinestone shapes. Our newest addition is our line of Delta Sew On rhinestones. The Delta shape is similar to a triangle. We carry the Delta shape in Crystal, Crystal AB, Volcano, Jet and Jet Hematite."

Other shapes with a flat foil back (non sew on) available at are Diamond Leaf, Flower, Star, Cosmic Delta, Marquis, Rectangle, Rhombus, Chessboard, Pear, Cosmic Baguette and Square.

For more information, or to purchase the new rhinestone styles listed here, visit

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About is the one-stop shop for genuine Swarovski Rhinestones and accessories. With almost 40 years in the business, they are able to answer nearly any question regarding rhinestones. With over 150 colors in stock at the Rhinestone Shop, the only thing holding customers back is their imagination.

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