SOURCE: Royal Spring Water, Inc.

September 05, 2007 09:46 ET

Rhythm Structured Water Partners With 7-Eleven in New York, Los Angeles Markets

LOS ANGELES, CA--(Marketwire - September 5, 2007) - Royal Spring Water, Inc. (PINKSHEETS: RSPG) (the "Company"), a bottler and distributor of pure water from the Artesian wells of the "Ogallala Aquifer" in TX, is pleased to announce that Rhythm™ Structured H20 has received approval for a test campaign in key 7-Eleven stores in New York and Los Angeles. The test will begin later this month in the top two markets in the country.

Tariq Khan, the national chairman of the national coalition of associations of 7-Eleven franchisees, agreed to participate in the test in the New York market, while Matt Mattu, the acting president of the Southern California franchise owners association, the largest such organization in the country, agreed to participate in the Los Angeles campaign.

The test market deal was brokered by Royal Spring Water's marketing and master broker, Tank Creative. "We believe that these test markets provide Rhythm™ Structured H20 with a great opportunity to garner the attention of key decision makers within the largest c-store chain in the country," says Ray Maher, Tank's managing member. "This is a key step in our overall strategy of developing a national distribution network for the Royal Spring Water brand -- Rhythm™ Structured H20."

About Royal Spring Water, Inc.

Royal Spring Water ( bottles and distributes purified water from the Artesian wells of the "Ogallala Aquifer." The Company's underground water source has existed for millions of years, and is part of the "Ogallala Aquifer," one of the country's largest and best water quality aquifers. This pure water from the Artesian wells is already cold and free of organic contaminants, making it desirable for drinking. Our state-of-the-art facility in Texas, is where water is extracted from underground wells, then processed through a complex filtration and bottling system.

About 7-Eleven

7-Eleven is the largest convenience store chain in the country with more than 7,200 stores nationwide and over 30,000 locations worldwide.

Cautionary Statement Pursuant to Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995:

This press release may contain forward-looking statements, which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Expressions of future goals and similar expressions reflecting something other than historical fact are intended to identify forward-looking statements, but are not the exclusive means of identifying such statements. These forward-looking statements involve a number of risks and uncertainties. The actual results that the Company achieves may differ materially from any forward-looking statements due to such risks and uncertainties. The Company undertakes no obligations to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this news release.

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