SOURCE: Ritter Insurance Marketing

Ritter Insurance Marketing - 2011 Medicare Advantage Summary of Benefits

November 16, 2010 14:00 ET

Ritter Insurance Marketing Releases Medicare Quote Engine With 2011 Medicare Advantage Summary of Benefit Data

Latest Version of Medicare Quote Engine Covers Medicare Advantage in All 50 States Plus District of Columbia

HARRISBURG, PA--(Marketwire - November 16, 2010) - Ritter Insurance Marketing is pleased to announce an upgrade to their Medicare Quote Engine (MQE), just in time for Medicare's annual enrollment period (AEP). This upgrade will allow insurance agents to quote the new 2011 Medicare Advantage (MA) plans with summaries of benefits and compare benefits for up to 3 MA plans side by side. The MA plans cover all 50 states and the District of Columbia. In addition to the 2011 MA plans, MQE will still allow an agent to access information on the existing 2010 MA plans in order to quickly and easily compare differences from year to year. 

MQE's will also allow an agent to quote Medicare Supplement rates in 47 states. The quoting technology will take into account zip code, age, gender, tobacco use and marital status to provide Medicare Supplement quotes for any plan (A through N) and any modal factor (Annual, Quarterly, Monthly) including AM Best Rating, Policy Fee and the date of the last rate adjustment.

Craig Ritter, President, comments, "This year is a very challenging year for independent agents to service their clients. The new Health Care Reform Bill (PPACA 2010) eliminated the Open Enrollment Period which shortens the agent's 'selling season' for Medicare Advantage from 20 weeks to just 7 weeks. This creates a huge need for agents to efficiently use technology to improve their sales activities and ease their administrative burden.

"We've seen the usage of Medicare Quote Engine explode in the most recent weeks to over 20,000 quotes per week. This represents a four-fold increase in just one year. It demonstrates the incredible agent demand for products and services to help them make faster and better recommendations for their clients and prospects."

Craig continues, "Importantly, MQE is integrated into RitterCRM, our newly-released Customer Relationship Management (CRM) software. RitterCRM allows agents to manage the data in their book of business (clients, leads and prospects) and saves them time by linking to the MQE for instant quotes."

Craig concludes, "Agents who want to deliver the best results for their clients are looking to work with FMOs who are willing and able to provide technology solutions. These enhancements to MQE, along with our existing web-based agent resources, clearly show our commitment."

Medicare Quote Engine is a free service to independent, licensed insurance agents who are registered users of the Ritter Insurance Marketing website ( A demonstration of MA 2011 on MQE is available at

About Ritter Insurance Marketing (RIM)

RIM was formed in 2005 by Cal Ritter and his son, Craig Ritter. Ritter has grown into a technology leader in the FMO market for Senior Insurance Products. With 27 employees and over 10,000 insurance agents as registered users, Ritter represents over 30 insurance companies who look to Ritter to solve their distribution concerns.

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