SOURCE: Ritz Interactive, Inc.

Ritz Interactive, Inc.

October 06, 2010 08:00 ET

Ritz Interactive Launches New Website --

NeedleCraftsEtc's Launch Activities Include a Promotion for 20% Off Most Products, Free Shipping on Most Orders Over $50, Plus Customers Pay No Sales Tax

IRVINE, CA--(Marketwire - October 6, 2010) -  Ritz Interactive, Inc., the ecommerce network that includes,, and other leading online shopping sites, announced today the launch of their newest website,

The new NeedleCraftsEtc website offers over 8,000 products from most major needlecrafts manufacturers. Such well-known brands as AccuQuilt, Spinrite, Bucilla, Dimensions, Caron and Lacis and many others are available for purchase. Orders over $50.00 qualify for free shipping and customers pay no sales tax.

According to Ritz Interactive President and CEO Fred H. Lerner, "Adding a website dedicated to needlecrafts is a logical category extension to our growing crafts and hobby business. Our goal is to offer a great selection of products at competitive prices on a user friendly, easy to navigate website. We hope that sewing and needlecrafts enthusiasts make NeedleCraftsEtc an ecommerce website they visit often."

The Craft & Hobby Association (CHA) reports, needle and sewing crafts are growing in popularity and compose 26% of the $27.2 billion U.S. craft and hobby industry. "In 2009, CHA witnessed growth in the popularity of sewing and needlecrafts. With over 30 million U.S. households actively sewing, we saw every sector of the needle and sewing craft categories grow by 2% to 5%. This created a $7.1 billion industry category at the height of the recession," explained Victor Domine, representative of the Craft & Hobby Association.

In addition to NeedleCraftsEtc's great product selection and pricing, the website offers users project ideas, the ability to shop products by theme and many other community features. As part of NeedleCraftsEtc launch activities, customers get 20% off most products, free shipping on most orders over $50.00, plus they pay no sales tax.

About Ritz Interactive, Inc.

Ritz Interactive is an award-winning, specialty online retailer and ecommerce service provider that operates a network of websites offering high quality, branded lifestyle products. Since its inception in Irvine, California in 1999, the company has become a leader in providing a full selection of photographic, consumer electronics and crafts and hobby products as well as a wide range of marine, boating and fishing products, at competitive prices for online shoppers. Ritz Interactive's leading photo-specialty and consumer electronics ecommerce websites are and, while the company's leading crafts and hobby website is Each of the individually branded and marketed websites offers a broad and deep selection of competitively priced products, how-to tips and articles, and customer product reviews.

Contact Information

  • Contact:
    Andre Brysha
    Ritz Interactive, Inc.
    SVP & Chief Marketing Officer
    Tel: 949-442-0205
    Fax: 949-442-0210
    E-Mail: Email Contact