Rival Technologies Inc.

Rival Technologies Inc.

August 15, 2007 09:01 ET

Rival Technologies Inc.-Trademarks TRU™ and TRULITE™

LAS VEGAS, NEVADA--(Marketwire - Aug. 15, 2007) - Rival Technologies Inc., (PINK SHEETS:RVTI) is pleased to report it has completed the registration for trademark protection of it's recently patented TRU™ process and resulting synthetic crude product TRULITE™.

In a highly competitive global marketplace, our business will be identified and associated with its brand. Brand value is one of the most important assets that a business holds. "Successful brands, supported by trademark protection, are a positive indication of the company's ability to deliver," stated Sandy Constable, President of TRU Oiltech.

In addition, Rival also reports the filing of an additional provisional patent, expanding protection of our TRU™ process and TRULITE™ product beyond the original timeframe established with the original patent filing in April 2007. "This patent further supports our process and chemistry discoveries made during the most recent TRU™ process testing runs at the Alberta Research Council," stated Klaus Oehr, Director of Rearch and Development for TRU Oiltech.

Rival Technologies Inc. is an innovative energy related technology company, investing in emerging technologies. Rival has filed several provisional patents and patent applications and is now focused on licensing its technology for industry use. Each technology benefits the environment, reduces global warming, and has exceptional market segment potential.

On behalf of the Board of Directors

Robin J. Harvey, President

Certain statements in this press release constitute "forward looking statements" within the meaning of the United States Securities Legislation. The Company's actual results could differ from those in the forward-looking statements. Do not construe this information as investment advice. This is not a solicitation to buy or sell securities. This does not purport to be a complete analysis of the Company. Investing in securities is speculative and carries a high degree of risk. Past performance does not guarantee future results. Readers should consult their own independent advisers with any investment, including any contemplated investment. All information contained in this press release should be independently investigated. This press release contains forward-looking statements. These remarks involve risks and uncertainties. Risks are not limited to quarterly fluctuations in results or the companies' management of growth and competition. Other risks are detailed in the Company's SEC filings. Actual results may differ materially from such information set forth herein.

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